You can’t just throw your content out into the world and wait for thousands of likes and shares. If you want your content succeed, you should remember the fact that all social media networks are different: They have different audiences with different interests and needs. Learn how to optimize your writing for each social network by figuring out whom you are going to share your content with.
Do search engines use social signals to dictate search rankings? This post explores whether social sharing has anything to do with getting on the first page of Google, and why it matters.
Have you seen the More Cowbell sketch from Saturday Night Live? It’s more than just funny. Believe it or not, it’s a powerful metaphor for a successful work life. Learn how Google Trends can help you find YOUR cowbell, and much more.