Julie Hopkins, Research Director at Gartner, joins the Social Pros Podcast for the last podcast of 2014 to discuss the growth of and competition for budget in digital marketing, the rise of the generalist, and the incredible shift in customer expectations in social media.
When you need to get more assets for your content marketing, let contributors participate in the format they prefer, not the format you think you need. Here’s why:
25 of the questions Jay Baer has been asking to B2B companies about content marketing. Maybe some of these will make you think about your content marketing program.