Erik Fisher, Community Manager for Social Media Examiner, joins the Social Pros Podcast to share his approach to managing social for the world’s largest social media marketing conference.
Based on research from DCI, LittleBird, and RivalIQ these are the top 25 American mayors based on Twitter aptitude.
Eric Swayne, Senior Director of Fan Engagement at FUNimation, joins the Social Pros Podcast to explain how their social team engages, cultivates, and supports a global fan base.
The more things change, the more they stay the same. I spent a few days last week with 10,000 digital marketers, enveloped by all things Adobe at their Adobe Summit event. They paid me to cover the event as an insider. It was my first-ever Adobe event, and I was […]
Tamara Gaffney, Principal Analyst for Adobe Digital Index, joins the Social Pros Podcast to discuss their extremely accurate social landscape forecaster that is helping shape the industry.
5 statistics from Edison Research and their Infinite Dial study that prove that Snapchat is the 2nd most powerful social platform in the US.
This is episode two of my new show: Marketing Marvels. There is A LOT of marketing technology out there, and it’s difficult to know what all the platforms and packages do, whether it makes sense for your business, how it stacks up to competitors, and a bunch of other key […]
Dan Moriarty, Director of Digital Strategy and Activation for the Hyatt Hotels Corporation, joins the Social Pros Podcast to share his approach to cohesively yet uniquely managing a global brand’s social across different platforms.
Podcasting consumption is on the rise again, according to Edison Research. The 5 key podcast statistics you need to know, from Jay Baer
Smarketing is the harmonious alignment of sales and marketing teams. A 5 step process for doing it right and reaping revenue rewards
Lee Aase, Director of the Mayo Clinic Social Media Network, joins the Social Pros Podcast to share his successful approach to maximizing one-to-one customer journeys across all social touchpoints, both internal and external, in a strictly regulated industry.
Dave Kerpen, CEO of Likeable Local, joins the Social Pros Podcast to discuss his new book “The Art of People” and how proper listening can make you a better person, partner, and social pro.
Customer service is being disrupted in the same ways and for the same reasons that marketing has been disrupted. Hug Your Haters is the first book that provides research-backed advice on this critical shift.
Jay Baer, President of Convince & Convert, joins his own Social Pros Podcast to discuss “Hug Your Haters” and why 80 percent of businesses think they are delivering great customer service but only 8 percent of those customers agree.
The best source for content marketing ideas is the customer service department. Here’s how to do it right.