I am a huge Taylor Swift fan. Okay, granted, I’m not a huge fan of a lot of her music, but I am a fan of how she connects with her fans. Like many successful rock stars, Taylor purposely hunts down her most passionate fans, and creates amazing experiences for them. […]
About Mack Collier
Mack Collier is a social media strategist and author of the forthcoming business book Think Like a Rock Star: How to Create Social Media and Marketing Strategies That Turn Customers Into Fans.