With these tools and strategies, you don’t need to be a designer to create beautiful infographics quickly and easily.
Social media strategy is much more effective when it focuses on people who already like your brand, according to Jay Baer.
Have social media platforms turned the corner on social shopping? Here’s where the Top Five stand in e-commerce integrations.
More and more B2B marketers are prioritizing quality over quantity when it comes to their lead generation strategy. See the facts and what it means for you in this post.
Dishonest SEO can do serious damage to your brand’s reputation. Avoid the mess and employ “white hat” SEO tactics instead.
Not all that long ago, blogs were consumed consistently and comprehensively. A blog was a comfortable slipper of information that fit into your daily (or near-daily) pattern because you were “fed” updates via RSS and/or email. Your favorite blogs (and you could rattle off that list of favorites on command) were oft-updated collections of content […]
Listen to this blog post as a podcast: I love checklists. They break down very detailed processes into actionable, step-by-step items. I try to create them for every recurring project I do so I don’t miss a beat when the task comes around again. The same goes for publishing content. With so many moving parts […]
Listen to this blog post as a podcast: The days of the leased social community are fading, and it’s time to re-embrace owned social. Before the rise of MySpace and Facebook and Twitter and Tumblr, the “original” social media was created in the unglamorous yet impactful world of discussion boards and forums. Some of these […]
Listen to this blog post as a podcast: I’m going to take a wild guess about what you’ve been up to lately. Call me psychic, but I’m guessing you’ve been angling for budget over the last few months. I’ll go a step farther and predict that in doing so, you only shared your successes. The […]
Listen to this blog post as a podcast: We all know about the many amazing benefits of blogging, writing, self-publishing, and other forms of content marketing. But one of the hardest parts is actually finding the time to sit down, write, and create content! I’ve heard from so many people who want to write more or create […]
Listen to this blog post as a podcast: EGC is 2015’s most powerful marketing abbreviation. We’ve talked for years about UGC – user generated content – but now we find that perhaps the best source of great content is instead EGC – employee generated content. After all, your employees understand the company and (should) understand […]
Listen to this blog post as a podcast: Picture this situation: You’ve chosen the right social media platforms for your business and are posting good content to each one of them, but you’re not getting any more than just a handful of clicks. How does it make you feel? Frustrated! But let me ask you […]