Convince and Convert, Social Business, Social Media Case Studies, Social Media Book, Social Media Staffing and Operations, The Now Revolution

The 5 Critical Social Media Skills You Need to Disperse

5 critical social media skills you need to disperse

Your customers, prospects, and the people looking for you online don’t care about your company structure. If they find you on Twitter, or leave a comment on your blog, they’re looking for a response from anyone who can help, regardless of what department that person represents or what someone’s official job title is. Everybody in […]

Convince and Convert, Social Business, Social Media Strategy, Social Media Staffing and Operations, The Now Revolution

5 Attributes of a Healthy, Real-Time Culture

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The future of business is not in measured, scrutinized answers or carefully planned initiatives. Business will soon be about near-instantaneous response; about making the best decisions you can with the extremely limited information you have; about every customer being a reporter, and every reporter being a customer; about winning and losing customers in real time, […]

Convince and Convert, Social Media Measurement, Social Media Strategy, Social Media Marketing, Social Media ROI, The Now Revolution

11 Whys I’m a Social Media Addict

11 whys i_m a social media addict

Connectivity Social media brings me closer to people with whom I ordinarily would seldom interact. Family, friends, colleagues. As my co-author Amber Naslund put it once “with social media, my relationships aren’t bound by geography or circumstance.” Exactly. Humanity People always slam Twitter for people talking about “what they had for lunch” but the blending […]

Community Management, Convince and Convert, Social Media Strategy, Social Media Tools, Brand Communities, Facebook

Facebook Success Summit – 22 Sessions on Everything Facebook

Facebook Success Summit

Is Facebook important to you and your business? If it’s not now, it will be soon (see my post tomorrow for more on that). Now with more than 500 million global members, Facebook is changing the way we interact, communicate, share, and shop. Despite Facebook’s apparent addiction to public relations missteps and half-baked schemes, they […]

Community Management, Convince and Convert, Social Media Strategy, Social Media Tools, Conferences and Events, Social Media Marketing

7 Ways to Use Social Media to Create Buzz-Worthy Events

social media and events

Subscribe to our new Definitive newsletter: High grade digital marketing guidance, topically sorted, and curated to the max. You pick the categories, we deliver the content. The best content from around the web, on topics you care about and need to be an expert in. It used to be you spent five minutes registering for […]

Community Management, Convince and Convert, Social Media Strategy, Conferences and Events, Convince & Convert News

You’re Invited to the Socialpalooza

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I’m excited to let you know that I’m an instructor for Social Media Success Summit 2010. I believe this will be the most comprehensive, useful collection of Webinars (education in your jammies rules) ever compiled about social media. Over ~30 days, there are 24 sessions about everything social media, and because it’s totally virtual, one […]