My friend Michael Gass, who writes the excellent Fueling Ad Agency New Business blog, has launched a survey of small and mid-sized ad agencies and the current state of their business development program.
With the economy getting as ugly as pre-surgery Joan Rivers, figuring out how to keep your agency in front of key prospects is more important than ever. (If you haven’t read my post on “5 Reasons Why Digital Marketing Will Thrive in the Recession” you can find it here)
The survey takes literally 2 minutes to complete. 3 if you’re checking email simultaneously.
The best part is, if you send Michael an email (michael at michael gass dot com) he’ll send you a copy of the results when analysis is completed.