Digital Marketing, PR 20

What BP Can Learn from Umpire Jim Joyce

We don’t ask for much, really. We may be the least vindictive, grudge-holding society ever. For the most part, we’ve forgiven Tyson, Clinton, Nixon (my father-in-law is still a hater), Tylenol and about 63,157 other transgressions. We’ll forgive Roger Clemens. We’ll be okay eventually with Mel Gibson. Same thing with Marion Jones. And Tiger.

But if you want the healing process to accelerate, if you really give a damn about how you’re perceived in America, it all starts with just two little words: “I’m Sorry.”

BP 225x300 What BP Can Learn from Umpire Jim JoyceThis morning, I opened USA Today to find a full-page ad from BP that earnestly promises that they will make it all better. That they will “…continue to take full responsibility for cleaning up the spill.” (as if they were thinking about pinning it on Halliburton, or global warming, or that evil Chucky doll, but shelved that plan)

They’ve apparently set aside $500 million to “watch over the long-term impact” – which is both a curious and vague turn of phrase, and a dollar amount that’s hard to quantify. Given the scale, is that a lot? Not enough? Who knows?

Close, But No Cigar

But the one thing the BP ad doesn’t do is say “I’m Sorry.” Here’s the closest they get:

“…a tragedy that never should have happened”

“deeply disappointed” (about the failure of the top kill, not the spill itself)

“…our responsibility to keep you informed. And to do everything we can so this never happens again.”

The whole ad just came off as incredibly insincere and self-serving.

Sorry Works

Contrast that with the guts and class (and good crisis management sense, despite having zero PR counsel) shown by umpire Jim Joyce in the immediate aftermath of his blown call, robbing Armando Galarraga of a rare perfect game.

Within minutes of the conclusion of the game, Joyce (having seen the replay proving him dead wrong) tracked down Galarraga in the clubhouse to apologize. He also apologized to the manager, Jim Leyland. Joyce then faced the media (which is not required by MLB rules), and tearfully said:

“This isn’t a big call, this is a history call. And I kicked the shit out of it. There’s nobody that feels worse than I do. I take pride in this job and I kicked the shit out of that call and I took a perfect game away from that kid over there.” (see it on YouTube)

But Joyce’s owning of the issue gets even better. Not only did he deny MLB’s offer to skip today’s game, he met with the media AGAIN for more questions, putting on and taking off the verbal hair shirt about 50 times, until he was again in tears.

And he wasn’t the only one in tears in Detroit today when Armando Galarraga delivered the lineup card before the game, triggering a cathartic standing ovation at Comerica Park.
jim joyce 300x241 What BP Can Learn from Umpire Jim Joyce

Even in the worst of times, a simple, straightforward apology and genuine remorse can make us cry. That’s how much we are wired to forgive.

We’re crying about BP too, but for a whole other reason.

Billions of dollars. A coven of PR practitioners. And they can’t get just two little words right.

Update: (4 days after this post was published, BP released new TV ads containing a clear, straightforward “I’m sorry.”)

  • http://www.grtaylor2photo.com GRTaylor2

    It's amazing what positive things can come out of getting “in front” of a lousy situation or a mistake. Great analogy.

  • http://twitter.com/kworkmanflood/status/15377682771 Kelly Workman-Flood

    Jay Baer Blog: What BP Can Learn from Umpire Jim Joyce http://bit.ly/d1jjaz Full http://bit.ly/biCLmp

  • http://twitter.com/kworkmanflood/status/15377682771 Kelly Workman-Flood

    Jay Baer Blog: What BP Can Learn from Umpire Jim Joyce http://bit.ly/d1jjaz Full http://bit.ly/biCLmp

  • http://twitter.com/tysoncrosbie/status/15378087159 Tyson Crosbie

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/joshuatitsworth/status/15378325678 Joshua Titsworth

    RT @tysoncrosbie: RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/joshuatitsworth/status/15378325678 Joshua Titsworth

    RT @tysoncrosbie: RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/social_medio/status/15378372186 SocialMedio

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/aRI8UD

  • http://twitter.com/social_medio/status/15378372186 SocialMedio

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/aRI8UD

  • http://twitter.com/inspiredmag/status/15378373166 Inspired Magazine

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/cGSQuz

  • http://twitter.com/mostash/status/15378374747 mo’ stash

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/bJWegk

  • http://twitter.com/mostash/status/15378374747 mo’ stash

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/bJWegk

  • http://twitter.com/shoresidechic/status/15378520474 Kate Clark

    RT @inspiredmag: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cGSQuz

  • http://twitter.com/joshuanoerr/status/15378685183 joshua noerr

    RT @inspiredmag: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cGSQuz

  • http://twitter.com/reallifemadman/status/15378736883 Marjorie Clayman

    Brilliant post. Why do Cleveland teams get involved in ridic. games, btw? RT @jaybaer What BP can learn from Jim Joyce http://su.pr/AnNomt

  • http://twitter.com/chocl8girl/status/15379033813 Tricia Smith

    RT @inspiredmag: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cGSQuz

  • http://twitter.com/stormspeed/status/15379251804 Carlin

    RT @inspiredmag: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cGSQuz

  • http://twitter.com/stevedreiseszun/status/15379388138 Steve Dreiseszun

    TRUE! RT @tysoncrosbie: RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/gariphic/status/15379400547 Gary Holmes

    RT @inspiredmag What BP Can Learn from Umpire Jim Joyce http://bit.ly/cGSQuz

  • http://twitter.com/thekidcurtis/status/15380400567 Curtis Edwards

    RT @gariphic RT @inspiredmag What BP Can Learn from Umpire Jim Joyce http://bit.ly/cGSQuz

  • http://twitter.com/aronstevenson/status/15380574395 Aron Stevenson

    What BP Can Learn from Umpire Jim Joyce – We don't ask for much, really. We may be the least vindictive, grudge-hol… http://ow.ly/17BQhi

  • http://twitter.com/aronstevenson/status/15380574395 Aron Stevenson

    What BP Can Learn from Umpire Jim Joyce – We don't ask for much, really. We may be the least vindictive, grudge-hol… http://ow.ly/17BQhi

  • http://twitter.com/sfsmjobshoot/status/15381704359 JobShoots

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/bj5G4D #news #socialmedia

  • http://twitter.com/sfsocialmedia/status/15381705913 JobShoots

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/bj5G4D #news #socialmedia

  • http://www.arikhanson.com Arik Hanson

    Joyce handled that situation about as well as I've ever seen, considering the circumstances. And you know what, he didn't take a week to consult with PR folks or attorneys. Sometimes the best response is just a human one, right? That's what you saw last night and today.

    @arikhanson

  • http://twitter.com/geek_goddess1/status/15385280936 Christine B

    RT @inspiredmag: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cGSQuz <–Right on!

  • http://twitter.com/joanne862/status/15387011975 Joanne Scharich

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/joanne862/status/15387011975 Joanne Scharich

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/maddiegrant/status/15387472993 Maddie Grant

    What BP Can Learn from Umpire Jim Joyce http://j.mp/935BQ3

  • http://twitter.com/bethbaldauf/status/15388063652 Beth Baldauf

    RT @maddiegrant: What BP Can Learn from Umpire Jim Joyce http://j.mp/935BQ3

  • http://twitter.com/berpelding/status/15388163358 Brad

    What BP Can Learn from Umpire Jim Joyce – We don’t ask for much, really. We may be the least vindictive, grud… http://ow.ly/17BT1K

  • http://twitter.com/arikhanson/status/15391967709 arikhanson

    What can BP lean from Jim Joyce? Two simple words says @jaybaer: http://bit.ly/aEj2IV (take a wild guess)

  • http://twitter.com/jgoldsborough/status/15392243021 JGoldsborough

    He's out? :) Crisis 101. RT @arikhanson: What can BP lean from Jim Joyce? 2 simple words says @jaybaer: http://bit.ly/aEj2IV (take a guess)

  • http://twitter.com/bryanperson/status/15392426678 Bryan Person

    RT @arikhanson What can BP lean from Jim Joyce? Two simple words says @jaybaer: http://bit.ly/aEj2IV

  • http://twitter.com/amandaoleson/status/15392955917 Amanda Oleson

    Well said. RT @arikhanson: What can BP learn from Jim Joyce? Two simple words says @jaybaer: http://bit.ly/aEj2IV (take a wild guess)

  • http://twitter.com/catherineellen/status/15393250136 Catherine Patterson

    RT @arikhanson: What can BP lean from Jim Joyce? Two simple words says @jaybaer: http://bit.ly/aEj2IV (take a wild guess)

  • http://twitter.com/jodeleit/status/15398906323 Bernhard Jodeleit

    "What BP Can Learn from Umpire Jim Joyce" http://bit.ly/9LgNNX

  • http://twitter.com/jodeleit/status/15398906323 Bernhard Jodeleit

    "What BP Can Learn from Umpire Jim Joyce" http://bit.ly/9LgNNX

  • http://twitter.com/jodeleit/status/15398906323 Bernhard Jodeleit

    "What BP Can Learn from Umpire Jim Joyce" http://bit.ly/9LgNNX

  • http://twitter.com/david_philippe/status/15398943460 David Philippe

    lesenswert RT @jodeleit: "What BP Can Learn from Umpire Jim Joyce" http://bit.ly/9LgNNX

  • http://twitter.com/david_philippe/status/15398943460 David Philippe

    lesenswert RT @jodeleit: "What BP Can Learn from Umpire Jim Joyce" http://bit.ly/9LgNNX

  • http://twitter.com/david_philippe/status/15398943460 David Philippe

    lesenswert RT @jodeleit: "What BP Can Learn from Umpire Jim Joyce" http://bit.ly/9LgNNX

  • http://twitter.com/jonnegrette/status/15406138946 Jon-Anthony Negrette

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/cGSQuz | via @inspiredmag

  • http://twitter.com/cargillcreative/status/15408235965 Bob Cargill

    Great point! Great post! "What BP Can Learn from Umpire Jim Joyce" by @jaybaer http://bit.ly/dl1U6U

  • http://www.standingpr.com/blog Marijean Jaggers

    This is a perfect post and two perfect examples of right and wrong ways to handle a mistake. Well put, Jay.

  • http://www.standingpr.com/blog Marijean Jaggers

    This is a perfect post and two perfect examples of right and wrong ways to handle a mistake. Well put, Jay.

  • http://www.standingpr.com/blog Marijean Jaggers

    This is a perfect post and two perfect examples of right and wrong ways to handle a mistake. Well put, Jay.

  • http://www.standingpr.com/blog Marijean Jaggers

    This is a perfect post and two perfect examples of right and wrong ways to handle a mistake. Well put, Jay.

  • http://twitter.com/ever_javier/status/15410545227 Ever Javier

    RT @inspiredmag: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cGSQuz

  • danperez

    Jay, terrific observation. We can all learn a thing or two about how well Joyce & Galarraga handled the situation. When you screw up: own it. And when someone burns you and they own it and sincerely apologize to you personally (not via text, twitter or facebook!): forgive.

    Let them who hath never erred in their professions cast the first stone. . .nuff said.

  • http://socialmediasoup.wordpress.com Cari Sultanik

    It's amazing how corporations can completely forget that they are filled with human beings who do business with other human beings. Applying the “Everything I needed to know I learned in Kindergarten” rule still makes sense 100% of the time. Play fair. Say you're sorry. Mean it. Nice post!!

  • http://socialmediasoup.wordpress.com Cari Sultanik

    It's amazing how corporations can completely forget that they are filled with human beings who do business with other human beings. Applying the “Everything I needed to know I learned in Kindergarten” rule still makes sense 100% of the time. Play fair. Say you're sorry. Mean it. Nice post!!

  • http://twitter.com/swoodruff/status/15412772275 Steve Woodruff

    Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/swoodruff/status/15412772275 Steve Woodruff

    Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/swoodruff/status/15412772275 Steve Woodruff

    Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/swoodruff/status/15412772275 Steve Woodruff

    Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/swoodruff/status/15412772275 Steve Woodruff

    Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/swoodruff/status/15412772275 Steve Woodruff

    Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/kelsmith/status/15412936142 Kel Smith

    RT @swoodruff: Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/kelsmith/status/15412936142 Kel Smith

    RT @swoodruff: Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/kelsmith/status/15412936142 Kel Smith

    RT @swoodruff: Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/kelsmith/status/15412936142 Kel Smith

    RT @swoodruff: Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/kelsmith/status/15412936142 Kel Smith

    RT @swoodruff: Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/kelsmith/status/15412936142 Kel Smith

    RT @swoodruff: Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/anikto/status/15412941277 anikto

    RT @swoodruff: Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/anikto/status/15412941277 anikto

    RT @swoodruff: Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/anikto/status/15412941277 anikto

    RT @swoodruff: Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/anikto/status/15412941277 anikto

    RT @swoodruff: Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/anikto/status/15412941277 anikto

    RT @swoodruff: Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/anikto/status/15412941277 anikto

    RT @swoodruff: Spot-on. What BP Can Learn from Umpire Jim Joyce | Convince & Convert (@jaybaer) http://ow.ly/1U28N

  • http://twitter.com/lianamiller/status/15412986017 Liana Miller

    Well said RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/vantex_t/status/15413099290 Vantex-T

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • Jodi Kukla

    Jay–this is a well written and powerful post. Thanks for the important reminder.

  • http://playitforward.posterous.com/ Kat Jaibur

    Oh, oh, oh. You so nailed it here. “We are wired to forgive.” How true. I almost missed the Jim Joyce story. Thank you for sharing about a guy with immense heart and integrity. When will corporations get this? P.S. Loved @SallyHogshead's title for this. “The power of 'I'm sorry.' “

  • Bob Reed

    It's simple, Jason. Global monoliths like BP are too big and powerful to care.

  • http://keithstoeckeler.tumblr.com keithstoeckeler

    Well said. Excellent post.

  • http://keithstoeckeler.tumblr.com keithstoeckeler

    Well said. Excellent post.

  • Cardiogoop

    Love your approach and succinct delivery. Thank you for articulating what we are all feeling, Jay!

    BP = Belligerent Pettifoggery

  • http://twitter.com/weintraub/status/15415088817 Weintraub Adv

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/weintraub/status/15415088817 Weintraub Adv

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/weintraub/status/15415088817 Weintraub Adv

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • Denis Woloctt

    What also has been missing from the BP ads (there have been more than one) are any sympathetic statements about the workers who died in the platform fire, or to those injured physically, or mentally injured by watching their colleagues die.

  • http://www.kevinsmithblogs.com Mr_KevinSmith

    Great post! The key here was Jim Joyce didn't think about what to do – it was obvious – he just did what he thought was right. Can't blame the guy at all. Now, BP on the other hand…

  • http://twitter.com/craiglipset/status/15415882840 Craig

    "What BP Can Learn from Umpire Jim Joyce" by @jaybaer http://bit.ly/dl1U6U

  • http://twitter.com/craiglipset/status/15415882840 Craig

    "What BP Can Learn from Umpire Jim Joyce" by @jaybaer http://bit.ly/dl1U6U

  • http://twitter.com/craiglipset/status/15415882840 Craig

    "What BP Can Learn from Umpire Jim Joyce" by @jaybaer http://bit.ly/dl1U6U

  • http://twitter.com/marijean/status/15415909480 Marijean

    Best post I've seen addressing BP's PR problems against Jim Joyce's sincere and gracious apology http://bit.ly/9MdzSP @jaybaer FTW!

  • http://twitter.com/marijean/status/15415909480 Marijean

    Best post I've seen addressing BP's PR problems against Jim Joyce's sincere and gracious apology http://bit.ly/9MdzSP @jaybaer FTW!

  • http://twitter.com/marijean/status/15415909480 Marijean

    Best post I've seen addressing BP's PR problems against Jim Joyce's sincere and gracious apology http://bit.ly/9MdzSP @jaybaer FTW!

  • http://twitter.com/persuasionfox/status/15416114016 Matt Fox

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/9ZAb8J

  • http://twitter.com/persuasionfox/status/15416114016 Matt Fox

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/9ZAb8J

  • http://twitter.com/persuasionfox/status/15416114016 Matt Fox

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/9ZAb8J

  • http://www.digitalmarketingstrategy.com David

    Couldn't agree more! I saw their TV commercial the other day with the same story. I'd rather see them take that money and show how they are preventing something like this from happening again, and ensuring that this mess is cleaned up (for however long it takes).

    Nice to see you post on a Friday ;)

  • http://twitter.com/cvillekim/status/15416774001 Kim Connolly

    Agreed! RT @Marijean: Best post I've seen addressing BP's PR problems against Jim Joyce's sincere and gracious apology http://bit.ly/9MdzSP!

  • @KrisSpurley

    Your post made me tear-up. Flippin' brilliant.

  • @KrisSpurley

    Your post made me tear-up. Flippin' brilliant.

  • @KrisSpurley

    Your post made me tear-up. Flippin' brilliant.

  • @KrisSpurley

    Your post made me tear-up. Flippin' brilliant.

  • @KrisSpurley

    Your post made me tear-up. Flippin' brilliant.

  • http://twitter.com/davebenjamin/status/15417746650 David Benjamin

    Excellent post from @jaybaer – What BP Can Learn from Umpire Jim Joyce. http://bit.ly/cpJjyz

  • http://twitter.com/michaelpmalone/status/15417884067 Mike Malone

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/michaelpmalone/status/15417884067 Mike Malone

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/michaelpmalone/status/15417884067 Mike Malone

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/michaelpmalone/status/15417884067 Mike Malone

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/bethkathan/status/15417886097 Beth Kathan

    What BP Can Learn from Umpire Jim Joyce | RT @jaybaer http://bit.ly/90nLek #li #fb #yam

  • http://twitter.com/bethkathan/status/15417886097 Beth Kathan

    What BP Can Learn from Umpire Jim Joyce | RT @jaybaer http://bit.ly/90nLek #li #fb #yam

  • http://twitter.com/bethkathan/status/15417886097 Beth Kathan

    What BP Can Learn from Umpire Jim Joyce | RT @jaybaer http://bit.ly/90nLek #li #fb #yam

  • http://twitter.com/bethkathan/status/15417886097 Beth Kathan

    What BP Can Learn from Umpire Jim Joyce | RT @jaybaer http://bit.ly/90nLek #li #fb #yam

  • http://twitter.com/couchlearner/status/15417991217 Jan Schwartz

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv
    I hope someone from BP sees this.

  • http://twitter.com/couchlearner/status/15417991217 Jan Schwartz

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv
    I hope someone from BP sees this.

  • http://twitter.com/couchlearner/status/15417991217 Jan Schwartz

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv
    I hope someone from BP sees this.

  • http://twitter.com/couchlearner/status/15417991217 Jan Schwartz

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv
    I hope someone from BP sees this.

  • http://www.hmapr.com Scott Hanson, APR, Fellow PRSA

    Jim Joyce's last couple days have been a display of integrity in action. Umpires are expected to be perfect on their first day and get better from there. When they're not, we often forget they are human, too. It's nice to see someone in baseball actually do the right thing coming out of the box rather than how so many of the sport's other ugly situations have been handled so poorly.

  • http://twitter.com/galtmidas/status/15418224291 Mike McClintock

    RT via @DaveBenjamin Excellent post from @jaybaer – What BP Can Learn from Umpire Jim Joyce. http://bit.ly/cpJjyz

  • http://twitter.com/galtmidas/status/15418224291 Mike McClintock

    RT via @DaveBenjamin Excellent post from @jaybaer – What BP Can Learn from Umpire Jim Joyce. http://bit.ly/cpJjyz

  • http://twitter.com/galtmidas/status/15418224291 Mike McClintock

    RT via @DaveBenjamin Excellent post from @jaybaer – What BP Can Learn from Umpire Jim Joyce. http://bit.ly/cpJjyz

  • http://twitter.com/galtmidas/status/15418224291 Mike McClintock

    RT via @DaveBenjamin Excellent post from @jaybaer – What BP Can Learn from Umpire Jim Joyce. http://bit.ly/cpJjyz

  • http://twitter.com/topsy_100/status/15418267634 Top ★ 100

    What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince & Convert http://bit.ly/bmsjLa

  • http://twitter.com/topsy_100/status/15418267634 Top ★ 100

    What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince & Convert http://bit.ly/bmsjLa

  • http://twitter.com/topsy_100/status/15418267634 Top ★ 100

    What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince & Convert http://bit.ly/bmsjLa

  • http://twitter.com/topsy_100/status/15418267634 Top ★ 100

    What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince & Convert http://bit.ly/bmsjLa

  • http://twitter.com/dbenders/status/15418312186 dbenders

    What BP Can Learn from Umpire Jim Joyce | http://ow.ly/1U4gb – this is a great post…

  • http://twitter.com/dbenders/status/15418312186 dbenders

    What BP Can Learn from Umpire Jim Joyce | http://ow.ly/1U4gb – this is a great post…

  • http://twitter.com/dbenders/status/15418312186 dbenders

    What BP Can Learn from Umpire Jim Joyce | http://ow.ly/1U4gb – this is a great post…

  • http://twitter.com/dbenders/status/15418312186 dbenders

    What BP Can Learn from Umpire Jim Joyce | http://ow.ly/1U4gb – this is a great post…

  • http://twitter.com/jenmarsikfriess/status/15418666517 JenniferMarsikFriess

    RT @DaveBenjamin: Excellent post from @jaybaer – What BP Can Learn from Umpire Jim Joyce. http://bit.ly/cpJjyz

  • http://twitter.com/jenmarsikfriess/status/15418666517 JenniferMarsikFriess

    RT @DaveBenjamin: Excellent post from @jaybaer – What BP Can Learn from Umpire Jim Joyce. http://bit.ly/cpJjyz

  • http://twitter.com/jenmarsikfriess/status/15418666517 JenniferMarsikFriess

    RT @DaveBenjamin: Excellent post from @jaybaer – What BP Can Learn from Umpire Jim Joyce. http://bit.ly/cpJjyz

  • http://twitter.com/jenmarsikfriess/status/15418666517 JenniferMarsikFriess

    RT @DaveBenjamin: Excellent post from @jaybaer – What BP Can Learn from Umpire Jim Joyce. http://bit.ly/cpJjyz

  • http://twitter.com/elizabethsosnow/status/15418673358 Elizabeth Sosnow

    What BP Can Learn from Umpire Jim Joyce via @jaybaer http://bit.ly/9u8PeN Great take #in

  • http://twitter.com/elizabethsosnow/status/15418673358 Elizabeth Sosnow

    What BP Can Learn from Umpire Jim Joyce via @jaybaer http://bit.ly/9u8PeN Great take #in

  • http://twitter.com/elizabethsosnow/status/15418673358 Elizabeth Sosnow

    What BP Can Learn from Umpire Jim Joyce via @jaybaer http://bit.ly/9u8PeN Great take #in

  • http://twitter.com/elizabethsosnow/status/15418673358 Elizabeth Sosnow

    What BP Can Learn from Umpire Jim Joyce via @jaybaer http://bit.ly/9u8PeN Great take #in

  • http://twitter.com/kingdesignabby/status/15418728084 Abby Tolotti

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/kingdesignabby/status/15418728084 Abby Tolotti

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/kingdesignabby/status/15418728084 Abby Tolotti

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/kingdesignabby/status/15418728084 Abby Tolotti

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/sarasgraham/status/15418951663 Sara S. Graham

    GREAT post by @jaybaer. What BP Can Learn from Umpire Jim Joyce http://bit.ly/9u8PeN (via @elizabethsosnow)

  • http://twitter.com/sarasgraham/status/15418951663 Sara S. Graham

    GREAT post by @jaybaer. What BP Can Learn from Umpire Jim Joyce http://bit.ly/9u8PeN (via @elizabethsosnow)

  • http://twitter.com/sarasgraham/status/15418951663 Sara S. Graham

    GREAT post by @jaybaer. What BP Can Learn from Umpire Jim Joyce http://bit.ly/9u8PeN (via @elizabethsosnow)

  • http://twitter.com/sarasgraham/status/15418951663 Sara S. Graham

    GREAT post by @jaybaer. What BP Can Learn from Umpire Jim Joyce http://bit.ly/9u8PeN (via @elizabethsosnow)

  • http://twitter.com/jimritt/status/15419030277 JimRitt

    Here, Here!! Jay Baer knows a great deal more than Social Media. RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/jimritt/status/15419030277 JimRitt

    Here, Here!! Jay Baer knows a great deal more than Social Media. RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/jimritt/status/15419030277 JimRitt

    Here, Here!! Jay Baer knows a great deal more than Social Media. RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/jimritt/status/15419030277 JimRitt

    Here, Here!! Jay Baer knows a great deal more than Social Media. RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/mattmagee55/status/15419098522 Matt Magee

    RT @sarasgraham: GREAT post by @jaybaer. What BP Can Learn from Umpire Jim Joyce http://bit.ly/9u8PeN (via @elizabethsosnow)

  • http://twitter.com/mattmagee55/status/15419098522 Matt Magee

    RT @sarasgraham: GREAT post by @jaybaer. What BP Can Learn from Umpire Jim Joyce http://bit.ly/9u8PeN (via @elizabethsosnow)

  • http://twitter.com/mattmagee55/status/15419098522 Matt Magee

    RT @sarasgraham: GREAT post by @jaybaer. What BP Can Learn from Umpire Jim Joyce http://bit.ly/9u8PeN (via @elizabethsosnow)

  • http://twitter.com/mattmagee55/status/15419098522 Matt Magee

    RT @sarasgraham: GREAT post by @jaybaer. What BP Can Learn from Umpire Jim Joyce http://bit.ly/9u8PeN (via @elizabethsosnow)

  • http://twitter.com/jasonfalls/status/15419449636 Jason Falls

    Well thought tome about saying you're sorry from @jaybaer. (Corporations should read this.) http://bit.ly/96DknV

  • http://twitter.com/jasonfalls/status/15419449636 Jason Falls

    Well thought tome about saying you're sorry from @jaybaer. (Corporations should read this.) http://bit.ly/96DknV

  • http://twitter.com/jasonfalls/status/15419449636 Jason Falls

    Well thought tome about saying you're sorry from @jaybaer. (Corporations should read this.) http://bit.ly/96DknV

  • http://twitter.com/cariofthevalley/status/15419608715 cari

    RT @JasonFalls: Well thought tome about saying you're sorry from @jaybaer. (Corporations should read this.) http://bit.ly/96DknV

  • http://twitter.com/cariofthevalley/status/15419608715 cari

    RT @JasonFalls: Well thought tome about saying you're sorry from @jaybaer. (Corporations should read this.) http://bit.ly/96DknV

  • http://twitter.com/cariofthevalley/status/15419608715 cari

    RT @JasonFalls: Well thought tome about saying you're sorry from @jaybaer. (Corporations should read this.) http://bit.ly/96DknV

  • http://twitter.com/sallyhogshead/status/15419614826 Sally Hogshead

    The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/sallyhogshead/status/15419614826 Sally Hogshead

    The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/sallyhogshead/status/15419614826 Sally Hogshead

    The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/lisabarone/status/15419668351 Lisa Barone

    RT @JasonFalls Well thought tome about saying you're sorry from @jaybaer. (Corporations should read this.) http://bit.ly/96DknV [powerful]

  • http://twitter.com/lisabarone/status/15419668351 Lisa Barone

    RT @JasonFalls Well thought tome about saying you're sorry from @jaybaer. (Corporations should read this.) http://bit.ly/96DknV [powerful]

  • http://twitter.com/lisabarone/status/15419668351 Lisa Barone

    RT @JasonFalls Well thought tome about saying you're sorry from @jaybaer. (Corporations should read this.) http://bit.ly/96DknV [powerful]

  • http://twitter.com/webby2001/status/15419709930 Tom Webster

    @jaybaer hits another home run – this time, about two little words. http://bit.ly/96DknV /via @JasonFalls

  • http://twitter.com/webby2001/status/15419709930 Tom Webster

    @jaybaer hits another home run – this time, about two little words. http://bit.ly/96DknV /via @JasonFalls

  • http://twitter.com/webby2001/status/15419709930 Tom Webster

    @jaybaer hits another home run – this time, about two little words. http://bit.ly/96DknV /via @JasonFalls

  • http://twitter.com/shaboom/status/15419753514 Molly Gordon

    RT @SallyHogshead: The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/shaboom/status/15419753514 Molly Gordon

    RT @SallyHogshead: The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/shaboom/status/15419753514 Molly Gordon

    RT @SallyHogshead: The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/emdrinks/status/15419774730 em

    Important Stuff for day-to-day business practices RT @SallyHogshead The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/emdrinks/status/15419774730 em

    Important Stuff for day-to-day business practices RT @SallyHogshead The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/emdrinks/status/15419774730 em

    Important Stuff for day-to-day business practices RT @SallyHogshead The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/rbeale/status/15419805754 Ryan Beale

    RT @LisaBarone RT @JasonFalls Well thought tome about saying you're sorry from @jaybaer. Corporations should read this http://bit.ly/96DknV

  • http://twitter.com/jdowning/status/15419854797 judy downing

    RT @SallyHogshead: The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/seocopy/status/15419911252 Gabriella Sannino 

    RT @RBeale RT @JasonFalls Well thought tome about saying you're sorry from @jaybaer. Corporations should read this http://bit.ly/96DknV

  • http://twitter.com/amblemay/status/15420009168 Mandy York

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv Two words can go further than you can possibly imagine.

  • http://twitter.com/mfreid/status/15420163426 mark freid

    We are human. We make mistakes. It's okay. Really. Just say you're sorry. and mean it. Really mean it. http://bit.ly/aqRd3T

  • http://twitter.com/yulanstudio/status/15420228488 Yulan Studio

    Saying "I'm sorry" is effective… only if you really feel it RT @SallyHogshead The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/robinyang/status/15420292374 Robin Yang

    RT @SallyHogshead: The power of "I'm sorry" by @jaybaer [What BP Can Learn from Umpire Jim Joyce]: http://bit.ly/aqRd3T

  • http://twitter.com/techguerilla/status/15420312785 Matt Ridings

    RT @JasonFalls: Well thought tome about saying you're sorry from @jaybaer. (Corporations should read this.) http://bit.ly/96DknV

  • http://twitter.com/annemarsden/status/15420347203 Anne Marsden

    RT @jaybaer What BP Can Learn from Umpire Jim Joyce http://bit.ly/aqRd3T Soo true!!!

  • Joe B.

    This post is spot-on for situations that don't attract lawyers, saying those two words does make one a magnet for law suits when there is a financial liability. As for Joyce, he gives us at least one reason to expose our kids to professional sports. As for BP, they have been incredibly transparent about their attempts and failures to deal with the mess including live feeds. This doesn't repair the poor decisions and short-cutting that got them here but it is something worth acknowledging.

  • Joe B.

    This post is spot-on for situations that don't attract lawyers, saying those two words does make one a magnet for law suits when there is a financial liability. As for Joyce, he gives us at least one reason to expose our kids to professional sports. As for BP, they have been incredibly transparent about their attempts and failures to deal with the mess including live feeds. This doesn't repair the poor decisions and short-cutting that got them here but it is something worth acknowledging.

  • http://twitter.com/bizfilings/status/15420436937 BizFilings

    An important reminder about the tremendous power of two words RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/kreebeau/status/15420535355 Kristen Massaro

    This is a great read – sorry goes a LONG way RT @elizabethsosnow: What BP Can Learn from Umpire Jim Joyce via @jaybaer http://bit.ly/9u8PeN

  • http://twitter.com/grahamwolfe/status/15420705913 Graham Wolfe

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/michele_at_hl/status/15420997765 Michele Rausch

    RT @SallyHogshead: The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/michele_at_hl/status/15420997765 Michele Rausch

    RT @SallyHogshead: The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/braundoug/status/15421170967 Doug Braun

    What BP Can Learn from Umpire Jim Joyce – The value of saying you're sorry, by @jaybaer: http://bit.ly/buusKn

  • http://twitter.com/braundoug/status/15421170967 Doug Braun

    What BP Can Learn from Umpire Jim Joyce – The value of saying you're sorry, by @jaybaer: http://bit.ly/buusKn

  • http://twitter.com/brucefraser/status/15421534773 Bruce Fraser

    RT @SallyHogshead The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/rareed/status/15421653550 Bob Reed

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv We're an oil company. We don't care. We don't have to.

  • http://twitter.com/marijean/status/15421813290 Marijean

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/marijean/status/15421813290 Marijean

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/cnmoody/status/15421816409 Chris Moody

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/cnmoody/status/15421816409 Chris Moody

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/sznq/status/15421817596 Suzan Gray

    The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt RT @jaybaer

  • http://twitter.com/sznq/status/15421817596 Suzan Gray

    The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt RT @jaybaer

  • http://twitter.com/andyveilleux/status/15422047638 Andy Veilleux

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/tbkuplic/status/15422204931 Thomas Kuplic

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/leahjoy/status/15422340402 Leah Brakke

    Excellent post! RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/dfriez/status/15422366586 Debbie Friez

    RT @RAReed: RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv We're an oil company. We don't care. We don't h …

  • http://twitter.com/danperezfilms/status/15422400471 Dan Perez

    What BP Can Learn from Umpire Jim Joyce – http://bit.ly/cdR7Gv

  • http://twitter.com/michael_sherman/status/15422494899 Michael Sherman

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/micmierzwa/status/15422698595 Michelle M. Mierzwa

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/darren_robson/status/15422705112 Darren Robson

    Great article! RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/stephen_incept/status/15422737149 Stephen Smith

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/membershipjedi/status/15422801340 Mike Cassidy

    Awesome. RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/aggiemegg/status/15422843114 Megghan Honke

    RT @LeahJoy: Excellent post! RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/aggiemegg/status/15422843114 Megghan Honke

    RT @LeahJoy: Excellent post! RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/abbief/status/15422907141 Abbie S. Fink

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/abbief/status/15422907141 Abbie S. Fink

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/annbarks/status/15422954545 Ann Barks

    2 little words said honestly. Read @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv #oilspill

  • http://twitter.com/annbarks/status/15422954545 Ann Barks

    2 little words said honestly. Read @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv #oilspill

  • http://twitter.com/nadinebonner/status/15423241754 Nadine Boonner

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/nadinebonner/status/15423241754 Nadine Boonner

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/nadinebonner/status/15423241754 Nadine Boonner

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/scorchagency/status/15423252495 Scorch Agency

    Really great read RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt #BP #umpireGate ~mt

  • http://twitter.com/scorchagency/status/15423252495 Scorch Agency

    Really great read RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt #BP #umpireGate ~mt

  • http://twitter.com/scorchagency/status/15423252495 Scorch Agency

    Really great read RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt #BP #umpireGate ~mt

  • lindavandevrede

    Really like the contrast, Jay. As Scott points out, how novel to see a sports figure apologize instead of ducking the issue. I wonder who/where BP's PR counsel is in all this…

  • lindavandevrede

    Really like the contrast, Jay. As Scott points out, how novel to see a sports figure apologize instead of ducking the issue. I wonder who/where BP's PR counsel is in all this…

  • lindavandevrede

    Really like the contrast, Jay. As Scott points out, how novel to see a sports figure apologize instead of ducking the issue. I wonder who/where BP's PR counsel is in all this…

  • http://twitter.com/prosserarch/status/15423642675 Prosser Architects

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt <-BP are you listening?

  • http://twitter.com/brianwperry/status/15423721238 Brian Perry

    Agreed. Add politicians and we all win. RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Ump Joyce. http://su.pr/AnNomt

  • http://twitter.com/markgr/status/15423772192 Mark Greenfield

    RT @micmierzwa RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/mr_kevinsmith/status/15423904065 Kevin Smith

    Great post from @JayBaer: What BP can learn from Ump Jim Joyce – the power of a quick and heartfelt "I'm Sorry" http://ow.ly/1U8ua

  • http://twitter.com/copychief/status/15424206329 CopyChief

    Great article on What BP could learn about PR from Jim Joyce: http://bit.ly/aoTtDR

  • http://twitter.com/copychief/status/15424206329 CopyChief

    Great article on What BP could learn about PR from Jim Joyce: http://bit.ly/aoTtDR

  • http://twitter.com/kntraina/status/15424317325 Kiersten Traina

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/kntraina/status/15424317325 Kiersten Traina

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/perrystudiosllc/status/15424339929 Perry Studios

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/perrystudiosllc/status/15424339929 Perry Studios

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/lisackeller/status/15424486167 Lisa Keller

    What most crisis mgmt plans forget: http://bit.ly/96DknV (by @jaybaer via @LisaBarone @JasonFalls )

  • http://twitter.com/lisackeller/status/15424486167 Lisa Keller

    What most crisis mgmt plans forget: http://bit.ly/96DknV (by @jaybaer via @LisaBarone @JasonFalls )

  • http://twitter.com/snaimath/status/15424500804 Syed Naimath

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/snaimath/status/15424500804 Syed Naimath

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/mgtfin4u/status/15425225171 Christopher Fleser

    RT @SallyHogshead: The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/mgtfin4u/status/15425225171 Christopher Fleser

    RT @SallyHogshead: The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/krisspurley/status/15425562590 Kristin Spurley

    No malarkey here. Brilliant. RT @jaybaer The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/krisspurley/status/15425562590 Kristin Spurley

    No malarkey here. Brilliant. RT @jaybaer The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/stevedreiseszun/status/15425875674 Steve Dreiseszun

    Sadly true… RT @AbbieF: RT @jaybaer: The power of "I'm Sorry." What #BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/stevedreiseszun/status/15425875674 Steve Dreiseszun

    Sadly true… RT @AbbieF: RT @jaybaer: The power of "I'm Sorry." What #BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/dukkytweets/status/15426226970 Dukky

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/shanebarnhill/status/15426588809 Shane Barnhill

    Well said: Difference 2 words make RT @jaybaer The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/marconibaloney/status/15426624527 Greg Shannon

    RT @darren_robson: Great article! RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/hanner66/status/15426896804 Scott Hanson

    He manned up. RT @AbbieF: RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/hanner66/status/15426896804 Scott Hanson

    He manned up. RT @AbbieF: RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/kellipoliska/status/15427310204 Kelli Poliska

    Honestly, one of the best things I've read all morning from @jaybaer- What BP Can Learn from Umpire Jim Joyce – http://bit.ly/cdR7Gv

  • http://twitter.com/kellipoliska/status/15427310204 Kelli Poliska

    Honestly, one of the best things I've read all morning from @jaybaer- What BP Can Learn from Umpire Jim Joyce – http://bit.ly/cdR7Gv

  • http://twitter.com/enderfp/status/15427372062 enderFP

    BP http://bit.ly/aXt2qC just start off with sorry. Just freaking start there. Hell, a toddler can do that much.

  • http://twitter.com/enderfp/status/15427372062 enderFP

    BP http://bit.ly/aXt2qC just start off with sorry. Just freaking start there. Hell, a toddler can do that much.

  • http://twitter.com/kirkbartha/status/15427602178 Kirk Bartha

    RT @SallyHogshead: The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/kirkbartha/status/15427602178 Kirk Bartha

    RT @SallyHogshead: The power of "I'm sorry" by @jaybaer : http://bit.ly/aqRd3T

  • http://twitter.com/jenniferwindrum/status/15427914575 jenniferwindrum

    Why are people so clueless?Good post. RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/kryslyn/status/15428563627 Kryslyn Burks
  • http://twitter.com/treehousei/status/15428629967 TreeHouseInteractive

    "What BP Can Learn from Umpire Jim Joyce" via @jaybaer http://bit.ly/anS0bj Sincerity and owning mistakes is too often absent from business

  • http://twitter.com/listengage/status/15428857966 ListEngage, Inc.

    "What BP Can Learn from Umpire Jim Joyce" http://bit.ly/anS0bj /via @treehousei @jaybaer

  • http://twitter.com/maddiegrant/status/15428901789 Maddie Grant

    RT @maddiegrant What BP Can Learn from Umpire Jim Joyce http://j.mp/935BQ3 #sweetspot

  • http://twitter.com/sproutcontent/status/15429453130 Sprout Content

    An authentic I'm Sorry would be nice to hear. RT @jaybaer: What BP Can Learn from Umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/limelightsound/status/15429512273 Jonathan Still

    No kidding! RT @Kryslyn: Great post. http://bit.ly/aqRd3T

  • http://twitter.com/katielady3/status/15430223106 KatieLady3

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv > those 2 little word mean so much.

  • http://twitter.com/intersection1/status/15430604171 Mark Smiciklas

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/ericbuchegger/status/15430952969 Eric Buchegger

    So true, well put. RT @intersection1: RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/eduplin3/status/15431379671 Elise Duplin

    What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince &Convert http://su.pr/1c2vb7. <So so true

  • http://twitter.com/nancymalexander/status/15432116250 Nancy Alexander

    RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR

  • http://twitter.com/nancymalexander/status/15432116250 Nancy Alexander

    RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR

  • http://twitter.com/hksully/status/15432134881 Heidi Sullivan

    RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR

  • http://twitter.com/hksully/status/15432134881 Heidi Sullivan

    RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR

  • http://twitter.com/a3ella/status/15432352270 Armand Patella

    RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR

  • http://twitter.com/brent_in_atl/status/15432403304 Brent Beatty

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv > 2 little word mean so much. (via @KatieLady3 @jaybaer) So true – own it.

  • http://twitter.com/sietsema/status/15432536526 sietsema

    Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR (via @jaybaer)

  • http://twitter.com/amyyoung/status/15432543092 amyyoung

    RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR

  • http://twitter.com/jennifervmiller/status/15432590540 Jennifer V. Miller

    Are we "wired to forgive?" Weigh in: RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/communispaceceo/status/15432600982 Diane Hessan

    What BP can learn from Jim Joyce by @jaybaer (via @mr_kevinsmith) http://bit.ly/cV7bLX

  • http://twitter.com/communispaceceo/status/15432600982 Diane Hessan

    What BP can learn from Jim Joyce by @jaybaer (via @mr_kevinsmith) http://bit.ly/cV7bLX

  • http://twitter.com/alexasamuels/status/15432644868 Alexa Samuels

    Gotta hand it to @jaybaer for nailing how two words can deal so elegantly with a PR crisis http://bit.ly/aqRd3T

  • http://twitter.com/alexasamuels/status/15432644868 Alexa Samuels

    Gotta hand it to @jaybaer for nailing how two words can deal so elegantly with a PR crisis http://bit.ly/aqRd3T

  • http://twitter.com/sarahklacey/status/15432646275 Sarah Lacey

    RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR

  • http://twitter.com/sarahklacey/status/15432646275 Sarah Lacey

    RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR

  • http://twitter.com/brennermichael/status/15432681800 Michael Brenner

    RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR | I saw the TV ad last night and thought same!

  • http://twitter.com/brennermichael/status/15432681800 Michael Brenner

    RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR | I saw the TV ad last night and thought same!

  • http://twitter.com/emilyfitzhugh/status/15432801650 Sodapopgirl

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv >>sorry works.

  • http://twitter.com/emilyfitzhugh/status/15432801650 Sodapopgirl

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv >>sorry works.

  • http://twitter.com/brainstormes/status/15432815898 Lisa Stormes Hawker

    RT @alexasamuels: Gotta hand it to @jaybaer for nailing how two words can deal so elegantly with a PR crisis http://bit.ly/aqRd3T

  • http://twitter.com/brainstormes/status/15432815898 Lisa Stormes Hawker

    RT @alexasamuels: Gotta hand it to @jaybaer for nailing how two words can deal so elegantly with a PR crisis http://bit.ly/aqRd3T

  • http://twitter.com/djreich/status/15432958272 David Reich

    MLB comish Bud Selig shld learn too! RT @jaybaer: Truth or Consequences? What #BP Can Learn From the Umpire http://bit.ly/aoTtDR

  • http://twitter.com/sawaob12/status/15432963335 Steve App

    Absolutely brilliant article via Mr. Jay Baer RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR

  • http://twitter.com/jonathan_ponce/status/15433929065 Jonathan Ponce

    What BP can learn from baseball umpire Jim Joyce http://bit.ly/aXt2qC
    via @jaybaer

  • http://twitter.com/rschatsc/status/15434325390 R. Schatschneider

    agreed. RT @sawaob12: brilliant article @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR

  • http://www.jaffydesigns.com/blog Jason

    Never underestimate how far showing a little humanity instead of towing the company line can go towards setting things right. How coincidental that these two events are such perfect contrasts, and happened within days of each other…

  • http://twitter.com/marceldezentje/status/15435860081 Marcel Dezentjé

    'What BP Can Learn from Umpire Jim Joyce'. Over 'met de billen bloot gaan'. – http://bit.ly/96DknV

  • http://www.mikestenger.com Mike Stenger

    Abso-freakin-lutely Jay! Sorry can make a real difference when done from a place of sincere meaning. The damage they've caused is unimaginable and makes me (and others) realize just how much us humans are destroying the world.

    However, it was a bad accident that happened. You can't cover it up and instead must take responsibility. A sorry WOULD help but at this point, BP is way too ahead in terms of bad PR for it to make any difference.

  • Fawn

    Thanks Jay. You are exactly on point here. I think the banks/financial institutions should be included in your comparison. Where is humanity in the corporate world today?

  • http://twitter.com/mwcemily/status/15437030958 Emily Howard Griebel

    RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR – I couldn't agree more.

  • http://twitter.com/annestandley/status/15437532840 Anne Standley

    I don't know that saying I'm Sorry will fix everything but I know my Mom always said It was priority #1 #BP #oilspill http://ow.ly/1UggD

  • http://www.puredriven.com Patrick Garmoe

    I agree Jay, that BP needs to actually say “I'm Sorry” and Jim Joyce is great for saying that, but it's easy to say “BP should say sorry” when you're the one who has to deal with the legal fall out related to BP officially taking responsibility. To not directly address this question is to skirt the issue Jay. If BP knew saying “I'm Sorry” wouldn't cause them even more legal trouble in court than they are already in for, I'm sure they'd say it. But they're simply not legally allowed to say it, because of the litigious world we're living in. Thankfully for Jim Joyce, he didn't have to worry about getting sued for a bad call.

  • http://twitter.com/snaimath/status/15438403265 Syed Naimath

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/mkellyatl/status/15438443819 Maureen Kelly

    There's a lot of other ppl who could also benefit fr just saying "I'm Sorry" -What BP Can Learn from Umpire Jim Joyce- http://bit.ly/cdR7Gv

  • http://twitter.com/bluefinch604/status/15439207999 Tanya Roberts

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/bluefinch604/status/15439207999 Tanya Roberts

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/bluefinch604/status/15439207999 Tanya Roberts

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/bluefinch604/status/15439207999 Tanya Roberts

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/bluefinch604/status/15439207999 Tanya Roberts

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/bluefinch604/status/15439207999 Tanya Roberts

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/bluefinch604/status/15439207999 Tanya Roberts

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/bluefinch604/status/15439207999 Tanya Roberts

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/mistrettah/status/15439289335 Heather Mistretta

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/mistrettah/status/15439289335 Heather Mistretta

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/mistrettah/status/15439289335 Heather Mistretta

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/mistrettah/status/15439289335 Heather Mistretta

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/mistrettah/status/15439289335 Heather Mistretta

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/mistrettah/status/15439289335 Heather Mistretta

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/mistrettah/status/15439289335 Heather Mistretta

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/mistrettah/status/15439289335 Heather Mistretta

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/lauriefoley/status/15439341252 Laurie Foley

    Great post, Jay. What is BP afraid of at this pt? Seriously? RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/lauriefoley/status/15439341252 Laurie Foley

    Great post, Jay. What is BP afraid of at this pt? Seriously? RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/lauriefoley/status/15439341252 Laurie Foley

    Great post, Jay. What is BP afraid of at this pt? Seriously? RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/lauriefoley/status/15439341252 Laurie Foley

    Great post, Jay. What is BP afraid of at this pt? Seriously? RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/lauriefoley/status/15439341252 Laurie Foley

    Great post, Jay. What is BP afraid of at this pt? Seriously? RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/lauriefoley/status/15439341252 Laurie Foley

    Great post, Jay. What is BP afraid of at this pt? Seriously? RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/lauriefoley/status/15439341252 Laurie Foley

    Great post, Jay. What is BP afraid of at this pt? Seriously? RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/ajuliano/status/15439453404 ajuliano

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/ajuliano/status/15439453404 ajuliano

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/ajuliano/status/15439453404 ajuliano

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/ajuliano/status/15439453404 ajuliano

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/ajuliano/status/15439453404 ajuliano

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/ajuliano/status/15439453404 ajuliano

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/desertpanda13/status/15439637026 Jenna D. Rutschman

    I'm a hater but I also am first to say sorry…great lesson/post @jaybaer – What BP Can Learn from Umpire Jim Joyce – http://bit.ly/cdR7Gv

  • http://www.dadosmarcompr.com Michael Phares

    AMEN! “I'm Sorry” is even harder for men in the context of romantic relationships.

    We are wired so differently than women… Maybe that is the reason why women are such great PR representatives!

  • http://twitter.com/paulajohns/status/15439877197 paulajohns

    Wow, this post almost brought a tear 2 my eye. So spot on, too! RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/paulajohns/status/15439877197 paulajohns

    Wow, this post almost brought a tear 2 my eye. So spot on, too! RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/pawspix/status/15439942578 Kana

    Saying sorry = courage… RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/pawspix/status/15439942578 Kana

    Saying sorry = courage… RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/barbaranixon/status/15440378534 Barbara B. Nixon

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/barbaranixon/status/15440378534 Barbara B. Nixon

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/barbaranixon/status/15440378534 Barbara B. Nixon

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/brilliant_biz/status/15440465302 Martha Carnahan

    The healing power of apology. > RT @lauriefoley: Great post. RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/brilliant_biz/status/15440465302 Martha Carnahan

    The healing power of apology. > RT @lauriefoley: Great post. RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/brilliant_biz/status/15440465302 Martha Carnahan

    The healing power of apology. > RT @lauriefoley: Great post. RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/debrasanborn/status/15440478362 Debra Sanborn

    RT @BarbaraNixon: RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/debrasanborn/status/15440478362 Debra Sanborn

    RT @BarbaraNixon: RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/debrasanborn/status/15440478362 Debra Sanborn

    RT @BarbaraNixon: RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/billgcta/status/15440539867 Bill Guy

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/mechtelina/status/15440890803 Mechtelina ‘Mickey’

    RT @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. http://bit.ly/aoTtDR

  • http://twitter.com/paige_oneill Paige ONeill

    What a great analogy. From a PR standpoint, I see companies and people time and again fail to embrace the cardinal rule of admitting mistakes to the highest degree possible. This admission begins the healing process and also gives the story no where to go.

  • http://twitter.com/schumpert/status/15442230632 Scott Schumpert

    What BP Can Learn from Umpire Jim Joyce – http://ow.ly/1U5CY /by @jaybaer #sm #bp

  • http://twitter.com/schumpert/status/15442230632 Scott Schumpert

    What BP Can Learn from Umpire Jim Joyce – http://ow.ly/1U5CY /by @jaybaer #sm #bp

  • http://twitter.com/newraycom/status/15442700512 Ray Hiltz

    What BP Can Learn from Umpire Jim Joyce http://ht.ly/1U9uq (We can all benefit from Joyce's example of how & when to say "I'm sorry".)

  • http://twitter.com/atomicdust/status/15443081375 Atomicdust

    Amazing the weight a simple apology has in public opinion. Check out @jaybaer's What BP Can Learn from Umpire Jim Joyce http://ow.ly/1UjCR

  • http://twitter.com/dogwoodbeds/status/15443801198 DogWood Beds

    RT @pawspix: Saying sorry = courage… RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • jefflogden

    You are so right, Jay. A few simple words and reaching out to the offended party make Jim Joyce a wonderful human story.

    What if the CEO of BP visited the fishermen who lost their jobs. Or he picked up an oil soaked penguin and cleaned it? Instead, he had the temerity to say that he “wants his life back.” What a stupid thing to say.

  • http://www.convinceandconvert.com jaybaer

    I agree. It's interesting that they are trying to make the CEO the “star” of the campaign, and put all the attention on him, but he seems woefully inadequate to the task.

  • http://www.convinceandconvert.com jaybaer

    The other one I can't stand is “I apologize if I offended anyone.” Just say “I'm sorry.” Why does is have to be couched and watered down?

  • http://www.convinceandconvert.com jaybaer

    The other one I can't stand is “I apologize if I offended anyone.” Just say “I'm sorry.” Why does is have to be couched and watered down?

  • http://www.convinceandconvert.com jaybaer

    That's why I just wear an “I'm sorry” T-shirt around the house on weekends. Saves my voice.

  • http://www.convinceandconvert.com jaybaer

    Indeed, we've largely lost the human touch. Ford does it well. Other automakers, not so much. None of the financial guys (that I can think of).

  • http://www.convinceandconvert.com jaybaer

    Definitely. I'm not suggesting a sincere apology would put the genie back in the bottle, I'm just shocked they haven't really tried it at all.

  • http://www.convinceandconvert.com jaybaer

    Weird, isn't it?

  • http://www.convinceandconvert.com jaybaer

    Makes me wonder if the reason it worked in sports is because it was an umpire, not a player. I can't think of many examples of that type of guts on the player side. Maybe golf, where people routinely penalize themselves.

  • jefflogden

    The skills needed for this are, unfortunately, uncommon. They are learned from parents when you are very young. It's called “empathy.”

    The CEO needs to feel the pain of the fishermen or cry over the oil soaked birds. I'm not sure you can teach this, nor is it a skill Boards of Directors look for — but they should.

  • http://www.convinceandconvert.com jaybaer

    You're right Joe. Their transparency (at least on the operational side) has been laudable. Their transparency on the effects side less so, based on new photos today of oil-soaked birds, etc.

  • http://www.convinceandconvert.com jaybaer

    I'm no attorney, but I'm not certain that an apology would be a legal problem for BP. They say in the ad above that we will honor all legitimate claims. How is that less of a culpability statement than “We're sorry”? They wouldn't even have to say for what they are sorry, just say it.

  • http://www.convinceandconvert.com jaybaer

    You bet Scott. That's what bugs me about Selig's refusal to overturn. I totally get that it opens Pandora's box. But so what? It's so clearly the right thing to do, that the ramifications shouldn't matter.

  • http://www.convinceandconvert.com jaybaer

    Thanks Kris. I promise my next post will involve no crying.

  • http://www.convinceandconvert.com jaybaer

    Yeah. Feels almost icky that they are spending big media dollars right now.

  • http://www.convinceandconvert.com jaybaer

    Great point Kevin. The “spur of the moment” difference is important. I hadn't considered that. Seems like the more time we spend thinking about what's right, the less likely we are to do what's right. Possibly a future blog post in that concept.

  • http://www.convinceandconvert.com jaybaer

    You're sure right about that Denis. It's so easy to overlook the tragic loss of human life that started this calamity.

  • http://www.convinceandconvert.com jaybaer

    First time pettifoggery used on this blog. Look it up.

  • http://www.convinceandconvert.com jaybaer

    I don't think that's it Bob. I think they do care. I'm just not sure they know how to.

  • http://www.convinceandconvert.com jaybaer

    I don't think that's it Bob. I think they do care. I'm just not sure they know how to.

  • http://www.convinceandconvert.com jaybaer

    seriously, Jim Joyce is a stud. Made an insanely bad call, but is a model for how to handle yourself.

  • http://www.convinceandconvert.com jaybaer

    seriously, Jim Joyce is a stud. Made an insanely bad call, but is a model for how to handle yourself.

  • http://www.convinceandconvert.com jaybaer

    You're welcome Jodi. Thank YOU for taking the time to comment.

  • http://www.convinceandconvert.com jaybaer

    Thanks Cari. I'm hoping Jim Joyce writes a book. I doubt it, but fingers crossed.

  • http://www.convinceandconvert.com jaybaer

    Dan I'm glad you mentioned Galarraga. It didn't quite fit my narrative here, but really that's an amazing component. To say he's unlikely to get another shot at a perfect game is a massive understatement. Yet without clenched teeth or balled fists, his reaction was “everybody makes mistakes.” Wow. That guy has it all figured out.

  • http://www.convinceandconvert.com jaybaer

    Dan I'm glad you mentioned Galarraga. It didn't quite fit my narrative here, but really that's an amazing component. To say he's unlikely to get another shot at a perfect game is a massive understatement. Yet without clenched teeth or balled fists, his reaction was “everybody makes mistakes.” Wow. That guy has it all figured out.

  • http://www.convinceandconvert.com jaybaer

    Thank you MJ. I appreciate that.

  • http://www.convinceandconvert.com jaybaer

    Thank you MJ. I appreciate that.

  • http://www.convinceandconvert.com jaybaer

    No kidding. He didn't even call his lawyer.

  • http://www.convinceandconvert.com jaybaer

    No kidding. He didn't even call his lawyer.

  • http://www.convinceandconvert.com jaybaer

    The measure of a man (or company) isn't how they handle themselves when times are good, but when times are bad.

  • http://www.convinceandconvert.com jaybaer

    The measure of a man (or company) isn't how they handle themselves when times are good, but when times are bad.

  • http://twitter.com/dadosmarcompr/status/15445765971 Mike Dado Phares

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/lewla/status/15446845413 Laurie Wilson

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/shannawolfe/status/15447705152 Shanna Wolfe

    RT @desertpanda13: great lesson/post @jaybaer – What BP Can Learn from Umpire Jim Joyce – http://bit.ly/cdR7Gv

  • http://twitter.com/martinwalsh/status/15449277606 Martin Walsh

    Great post: What BP can learn from Major League Baseball Umpire Jim Joyce (Joyce made critical wrong call & apologised) http://bit.ly/aBgyjm

  • http://www.puredriven.com Patrick Garmoe

    I'm not an attorney either, but from what I little I learned from covering courts four years as a reporter taught me, was that you never actually say you're sorry, because then you're actually admitting guilt. That's why even most monetary settlements don't include an actual apology. Perhaps an attorney can chime in.

  • http://www.puredriven.com Patrick Garmoe

    I'm not an attorney either, but from what I little I learned from covering courts four years as a reporter taught me, was that you never actually say you're sorry, because then you're actually admitting guilt. That's why even most monetary settlements don't include an actual apology. Perhaps an attorney can chime in.

  • http://twitter.com/neverstopmktg/status/15449984831 Never Stop Marketing

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/dgkvUs

  • http://twitter.com/jer979/status/15450195364 Jeremy

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/dgkvUs

  • http://twitter.com/publiside/status/15450248334 Gail Sideman

    Crisis Communications 101 – RT @martinwalsh: What BP can learn from Major League Baseball Umpire Jim Joyce http://bit.ly/aBgyjm

  • http://twitter.com/fearlesscomp/status/15450629737 jeff ogden

    What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince & Convert http://ow.ly/17BQhi

  • http://twitter.com/mbretscher/status/15451464588 Michelle Bretscher

    RT @jer979: What BP Can Learn from Umpire Jim Joyce http://bit.ly/dgkvUs

  • http://twitter.com/joshspeters/status/15451778318 Josh Shua Peters

    RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/joshspeters/status/15451778318 Josh Shua Peters

    RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/joshspeters/status/15451778318 Josh Shua Peters

    RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/eunicebrownlee/status/15451787419 Eunice Brownlee

    Those go a long way. RT @jaybaer The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/eunicebrownlee/status/15451787419 Eunice Brownlee

    Those go a long way. RT @jaybaer The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/eunicebrownlee/status/15451787419 Eunice Brownlee

    Those go a long way. RT @jaybaer The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/groovemonkey/status/15451790654 groovemonkey

    RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv. // So true. And still, so sad.

  • http://twitter.com/groovemonkey/status/15451790654 groovemonkey

    RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv. // So true. And still, so sad.

  • http://twitter.com/groovemonkey/status/15451790654 groovemonkey

    RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv. // So true. And still, so sad.

  • http://twitter.com/kadedworkin/status/15451827002 Kade Dworkin

    Brilliant piece showing the effect of "I'm Sorry" RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/kadedworkin/status/15451827002 Kade Dworkin

    Brilliant piece showing the effect of "I'm Sorry" RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/kadedworkin/status/15451827002 Kade Dworkin

    Brilliant piece showing the effect of "I'm Sorry" RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/patrickreyes/status/15452093563 Patrick Reyes

    RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/patrickreyes/status/15452093563 Patrick Reyes

    RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://socialbutterflyguy.com/ DJ Waldow

    Dan and Jay: Yeah. That was the one that shocked me the most too – Galarraga's statement of “everyone makes mistakes.” Wow, right? I think a LOT of that had to do with Joyce's immediate “I'm sorry. I screwed up. I'd be pissed at me too” reply. So, really Jay, it kinda does fit into your blog. I mean, I believe that Galarraga's “forgiveness” was a direct result of Joyce's admission of wrong-doing.

    DJ Waldow
    Director of Community, Blue Sky Factory
    @djwaldow

  • http://socialbutterflyguy.com/ DJ Waldow

    Really, Jay? How can you not know how to care? It's been 40+ days and they are still doing and saying dumb stuff. Is anyone advising them? Are they really that oblivious? (Sorry – watching Anderson Cooper go nuts on BP as I type this reply).

    DJ Waldow
    Director of Community, Blue Sky Factory
    @djwaldow

  • http://socialbutterflyguy.com/ DJ Waldow

    Jay – I disagree here. I think if Selig overturns that call it really does open Pandora's box. It was a human error. There is no instant replay in baseball (nor do I think there should be). This is only magnified as it was literally the last play of the (perfect) game. Think about this: What if the same (wrong/bad) call was made on in the 2nd inning and the rest of the game was perfect. Different story, right?

    Food for thought.

    DJ Waldow
    Director of Community, Blue Sky Factory
    @djwaldow

  • http://twitter.com/anneegibson/status/15454308146 Anne Gibson

    RT @CommunispaceCEO: What BP can learn from Jim Joyce by @jaybaer (via @mr_kevinsmith) http://bit.ly/cV7bLX

  • http://twitter.com/shadybusinesspr/status/15454607364 Shady Business PR

    “@jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv”#bpcares should never say "sorry." just "oops!"

  • http://twitter.com/shadybusinesspr/status/15454607364 Shady Business PR

    “@jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv”#bpcares should never say "sorry." just "oops!"

  • http://twitter.com/shadybusinesspr/status/15454607364 Shady Business PR

    “@jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv”#bpcares should never say "sorry." just "oops!"

  • http://twitter.com/astrazza/status/15458024676 Ashley Strazzara

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/astrazza/status/15458024676 Ashley Strazzara

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/astrazza/status/15458024676 Ashley Strazzara

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/astrazza/status/15458024676 Ashley Strazzara

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/astrazza/status/15458024676 Ashley Strazzara

    RT @jaybaer: http://bit.ly/cdR7Gv The PR secret BP can learn from an umpire.

  • http://twitter.com/shanereaction/status/15458085436 shanereaction

    RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/djwaldow/status/15460846933 DJ Waldow

    Absolutely amazes me that @jaybaer replies to all comments. Kick ass post: "What BP Can Learn from Umpire Jim Joyce" http://idek.net/1lRe

  • http://twitter.com/coskier/status/15461014063 Chester Bullock

    RT @djwaldow: Absolutely amazes me that @jaybaer replies to all comments. "What BP Can Learn from Umpire Jim Joyce" http://idek.net/1lRe

  • http://www.convinceandconvert.com jaybaer

    Exactly. Maybe that guy should quit umpiring, and open an agency.

  • http://twitter.com/lakutagawa/status/15461700267 L Akutagawa

    RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/drewmaniac/status/15462754655 Andrew Weaver

    What BP Can Learn From Umpire Jim Joyce – http://bit.ly/cT8bdc – Excellent insight from @jaybaer

  • http://twitter.com/talmadge/status/15463488116 Talmadge

    What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince & Convert http://bit.ly/b3iJRz

  • http://twitter.com/mycrowdca/status/15463576821 MyCrowd.ca

    RT @Talmadge – What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince & Convert http://bit.ly/b3iJRz

  • http://twitter.com/randydunning/status/15463690022 Randy Dunning

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv // Spot on.

  • http://twitter.com/j_gesinger/status/15465439816 Jonathan Gesinger

    RT @Talmadge: What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince & Convert http://bit.ly/b3iJRz

  • http://www.convinceandconvert.com jaybaer

    Maybe they could make an ad that says they plead “no contest”?

  • http://www.convinceandconvert.com jaybaer

    I think it's not knowing how to express it. Maybe it is legal fears. Or maybe they're evil.

  • http://www.convinceandconvert.com jaybaer

    It's only possible to overturn it because it was the last play. That's why the Pandora's box angle isn't a real problem. Rarely can you change an obviously wrong call and not still have the outcome impacted by what happened afterwards. This is the exception.

  • http://twitter.com/twtx61/status/15467104555 Torsten Weirich

    RT @Talmadge: What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince & Convert http://bit.ly/b3iJRz

  • http://twitter.com/thelunalounge/status/15476788185 The Luna Lounge

    RT @jaybaer: The power of "I'm Sorry." What BP Should Learn From Umpire Jim Joyce. http://su.pr/AnNomt

  • http://twitter.com/annherrmann/status/15493367640 Ann

    RT @CommunispaceCEO: What BP can learn from Jim Joyce by @jaybaer (via @mr_kevinsmith) http://bit.ly/cV7bLX

  • http://twitter.com/insightpr/status/15496068491 Nancy Milton

    RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • http://twitter.com/epopdev/status/15503225568 Jim Weldon

    What BP Can Learn from Umpire Jim Joyce: We don’t ask for much, really. We may be the least vindictive, grudge-hol… http://bit.ly/bJWegk

  • http://twitter.com/innovateaz/status/15503225319 Innovate AZ

    What BP Can Learn from Umpire Jim Joyce: We don’t ask for much, really. We may be the least vindictive, grudge-hol… http://bit.ly/b51KdJ

  • http://twitter.com/epopdev/status/15503225568 Jim Weldon

    What BP Can Learn from Umpire Jim Joyce: We don’t ask for much, really. We may be the least vindictive, grudge-hol… http://bit.ly/bJWegk

  • http://twitter.com/innovateaz/status/15503225319 Innovate AZ

    What BP Can Learn from Umpire Jim Joyce: We don’t ask for much, really. We may be the least vindictive, grudge-hol… http://bit.ly/b51KdJ

  • http://twitter.com/thgbusiness/status/15503226137 Santi Chacon

    What BP Can Learn from Umpire Jim Joyce: We don’t ask for much, really. We may be the least vindictive, grudge-hol… http://bit.ly/bJWegk

  • http://twitter.com/thgbusiness/status/15503226137 Santi Chacon

    What BP Can Learn from Umpire Jim Joyce: We don’t ask for much, really. We may be the least vindictive, grudge-hol… http://bit.ly/bJWegk

  • http://twitter.com/blogmanana/status/15503226472 Blog Manana

    New @jaybaer What BP Can Learn from Umpire Jim Joyce http://bit.ly/bJWegk

  • http://twitter.com/blogmanana/status/15503226472 Blog Manana

    New @jaybaer What BP Can Learn from Umpire Jim Joyce http://bit.ly/bJWegk

  • http://twitter.com/tinhangliu/status/15503227010 Tin Hang Liu

    RT @jaybaer What BP Can Learn from Umpire Jim Joyce http://bit.ly/bPorYN #SMM

  • http://twitter.com/tinhangliu/status/15503227010 Tin Hang Liu

    RT @jaybaer What BP Can Learn from Umpire Jim Joyce http://bit.ly/bPorYN #SMM

  • http://twitter.com/azsocialmedia/status/15503227421 Arizona Social Media

    C&C Blog Post – What BP Can Learn from Umpire Jim Joyce http://bit.ly/dxwXMq RT Please

  • http://twitter.com/azsocialmedia/status/15503227421 Arizona Social Media

    C&C Blog Post – What BP Can Learn from Umpire Jim Joyce http://bit.ly/dxwXMq RT Please

  • http://twitter.com/f2facebook/status/15503226844 Face to Facebook

    RT @jaybaer What BP Can Learn from Umpire Jim Joyce http://bit.ly/bPorYN #SMM

  • http://twitter.com/f2facebook/status/15503226844 Face to Facebook

    RT @jaybaer What BP Can Learn from Umpire Jim Joyce http://bit.ly/bPorYN #SMM

  • http://twitter.com/doktormarketing/status/15503227988 Doktor Marketing

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/bJWegk #ConvinceandConvert

  • http://twitter.com/doktormarketing/status/15503227988 Doktor Marketing

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/bJWegk #ConvinceandConvert

  • http://twitter.com/wissensauslese/status/15503227990 Wissensauslese

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce: We don’t ask for much, really. We may be the least… http://bit.ly/bZJEZb #marketing

  • http://twitter.com/wissensauslese/status/15503227990 Wissensauslese

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce: We don’t ask for much, really. We may be the least… http://bit.ly/bZJEZb #marketing

  • http://twitter.com/per_call/status/15503227993 Per Call

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/bJWegk

  • http://twitter.com/per_call/status/15503227993 Per Call

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/bJWegk

  • http://twitter.com/djlevant/status/15516117837 David J. LeVant

    It's all about "right." Kudos Joyce. Pathetic BP.

    RT @jaybaer: The two words BP should steal from umpire Jim Joyce. http://bit.ly/cdR7Gv

  • sue_anne

    Have to disagree about the transparency of BP on this issue. If it were up to them, those live feeds of the spill would not be available to the government or the public. Also, before the live feeds were made available and/or overhead pictures were being taken, it's also clear that BP was either completely ignorant over how much oil was actually coming out of the pipes and/or lying to the public about how much oil was coming out. Add to that the issue that they still have are being a bit unclear about the chemicals they are using in the dispersants and their potential long-term effects on a spill that large.

  • sue_anne

    Have to disagree about the transparency of BP on this issue. If it were up to them, those live feeds of the spill would not be available to the government or the public. Also, before the live feeds were made available and/or overhead pictures were being taken, it's also clear that BP was either completely ignorant over how much oil was actually coming out of the pipes and/or lying to the public about how much oil was coming out. Add to that the issue that they still have are being a bit unclear about the chemicals they are using in the dispersants and their potential long-term effects on a spill that large.

  • http://twitter.com/btdirectories/status/15527923993 BTCustomerstreet

    http://is.gd/cEdyj – What BP Can Learn from Umpire Jim Joyce #BTCustomerstreet

  • sue_anne

    While BP has admitted responsibility for the oil spill, corporations like this are well trained to not issue the apology for fear that it will be held against them in the future. It's unfortunate. And, while BP has said that they will take financial responsibility for all “credible” claims, they've been really light on the details. The ecological damage to the area is going to last for years, are they going to pay for the loss of income for all that time or figure out some way out of it? There's a lot that's going to need to be legislated after the event and those two words would drive any corporate lawyers nuts.

  • sue_anne

    While BP has admitted responsibility for the oil spill, corporations like this are well trained to not issue the apology for fear that it will be held against them in the future. It's unfortunate. And, while BP has said that they will take financial responsibility for all “credible” claims, they've been really light on the details. The ecological damage to the area is going to last for years, are they going to pay for the loss of income for all that time or figure out some way out of it? There's a lot that's going to need to be legislated after the event and those two words would drive any corporate lawyers nuts.

  • sue_anne

    While BP has admitted responsibility for the oil spill, corporations like this are well trained to not issue the apology for fear that it will be held against them in the future. It's unfortunate. And, while BP has said that they will take financial responsibility for all “credible” claims, they've been really light on the details. The ecological damage to the area is going to last for years, are they going to pay for the loss of income for all that time or figure out some way out of it? There's a lot that's going to need to be legislated after the event and those two words would drive any corporate lawyers nuts.

  • http://twitter.com/bestplace2move/status/15531126174 bestplace2move.com

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/whitness07/status/15534084088 Whitney Gonzalez

    RT @BarbaraNixon: RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/whitness07/status/15534084088 Whitney Gonzalez

    RT @BarbaraNixon: RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/rssirteubal/status/15549760401 Ignacio

    What BP Can Learn from Umpire Jim Joyce – The importance of saying sorry. http://ow.ly/17DrRY

  • http://twitter.com/paulsimpson1976/status/15552218643 paulsimpson1976

    The importance of saying sorry when things go wrong http://bit.ly/bUhZ1c

  • http://twitter.com/btdirectories/status/15555612983 BTCustomerstreet

    Interesting read: What BP Can Learn from Umpire Jim Joyce – http://bit.ly/cfVij3 #my #BTCustomerstreet

  • http://twitter.com/aleciawesner/status/15595742849 Alecia Wesner

    What BP Can Learn from Umpire Jim Joyce – http://bit.ly/cdR7Gv

  • http://twitter.com/regroupinc/status/15628892091 regroup

    Good morning! Great lesson here: What BP can learn from #JimJoyce http://bit.ly/azlIrs

  • http://twitter.com/davidlingholm/status/15629255324 davidlingholm

    RT @regroupinc: Good morning! Great lesson here: What BP can learn from #JimJoyce http://bit.ly/azlIrs

  • http://twitter.com/parissab/status/15647257801 Parissa Behnia

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv — i'm late to RT but still so valuable!

  • http://twitter.com/danperezfilms/status/15651247760 Dan Perez

    BP CEO Offers Apology: http://bit.ly/cLHti7 They must have read post by @JayBaer: http://bit.ly/9y5IZD (hey, you never know) #oilspill #bp

  • http://twitter.com/scribnia/status/15653002131 Scribnia

    RT @danperezfilms BP CEO Offers Apology: http://bit.ly/cLHti7 They must have read post by @JayBaer: http://bit.ly/9y5IZD

  • http://twitter.com/scribnia/status/15653002131 Scribnia

    RT @danperezfilms BP CEO Offers Apology: http://bit.ly/cLHti7 They must have read post by @JayBaer: http://bit.ly/9y5IZD

  • Joel

    It's funny how easily others can make this connection. Not BP though, they are still stuck in “oh crap” mode and can't see through the oil covered water they're in. They fail to take notes on good PR and instead take notes from GM b/c “they've always been a good example.” GM ran commercials recently on “paying back their loans in full” which is not entirely true (http://wellonscommunications.com/pr-blog/2010/0…). In true big coporate fashion they ignore the little guy.

  • http://twitter.com/internetcoachfr/status/15709873265 sadie harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/9cfDpF

  • http://twitter.com/sadiemharris/status/15710507668 Sadie Harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/9cfDpF

  • http://twitter.com/mbosschaart/status/15710863229 Martijn Bosschaart

    What BP Can Learn from MLB Umpire Jim Joyce http://bit.ly/9cfDpF

  • http://twitter.com/mmesocialmedia/status/15711915741 sadie harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/9cfDpF

  • http://twitter.com/j_fuji/status/15715866566 Jordy Fujiwara

    Q1 How about an apology? See: @jaybaer 's article: What BP Can Learn from Umpire Jim Joyce – http://bit.ly/cdR7Gv #sm63

  • http://twitter.com/j_fuji/status/15715866566 Jordy Fujiwara

    Q1 How about an apology? See: @jaybaer 's article: What BP Can Learn from Umpire Jim Joyce – http://bit.ly/cdR7Gv #sm63

  • http://twitter.com/j_fuji/status/15715866566 Jordy Fujiwara

    Q1 How about an apology? See: @jaybaer 's article: What BP Can Learn from Umpire Jim Joyce – http://bit.ly/cdR7Gv #sm63

  • http://twitter.com/jason_j_davis/status/15716347814 Jason Davis

    Love this post by @jaybaer: "What BP Can Learn from Umpire Jim Joyce" http://bit.ly/bX1Ty1 #BP #Fail

  • http://twitter.com/btdirectories/status/15720635421 BTCustomerstreet

    What BP Can Learn from Umpire Jim Joyce – http://bit.ly/cfVij3 #my #BTCustomerstreet

  • http://twitter.com/shaunrudy/status/15724557302 Shaun Rudy

    What BP's #PR team can learn from Umpire Jim Joyce – http://ow.ly/1VpW8 RT @jaybaer

  • http://www.drewhawkins.org Drew Hawkins

    Saying we're sorry also means we have to admit we are wrong simultaneously…something that is hard for large companies (or humans in general) to do.

  • http://www.drewhawkins.org Drew Hawkins

    Saying we're sorry also means we have to admit we are wrong simultaneously…something that is hard for large companies (or humans in general) to do.

  • http://twitter.com/tanveernaseer/status/15730632468 Tanveer Naseer

    What BP Can Learn from Umpire Jim Joyce by @jaybaer http://bit.ly/dnZ7eJ #leadership #communication

  • http://twitter.com/tanveernaseer/status/15730632468 Tanveer Naseer

    What BP Can Learn from Umpire Jim Joyce by @jaybaer http://bit.ly/dnZ7eJ #leadership #communication

  • http://twitter.com/thelakeviewspa/status/15731638416 LakeView Spa

    RT @TanveerNaseer: What BP Can Learn from Umpire Jim Joyce by @jaybaer http://bit.ly/dnZ7eJ #leadership #communication

  • http://twitter.com/augieray/status/15765608861 Augie Ray

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv (Power of "I'm sorry": BP "can’t get just 2 little words right.")

  • http://twitter.com/markgr/status/15785984666 Mark Greenfield

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/dlh6hW #cluetrain #psuweb10

  • http://twitter.com/markgr/status/15785984666 Mark Greenfield

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/dlh6hW #cluetrain #psuweb10

  • http://twitter.com/markgr/status/15785984666 Mark Greenfield

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/dlh6hW #cluetrain #psuweb10

  • http://twitter.com/markgr/status/15785984666 Mark Greenfield

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/dlh6hW #cluetrain #psuweb10

  • http://twitter.com/paulschreiber/status/15789074993 Paul Schreiber

    How to apologize (hint to BP) http://bit.ly/dlh6hW (via @mhaithaca @markgr)

  • http://twitter.com/mmesocialmedia/status/15795388048 sadie harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/ajCuC0

  • http://twitter.com/mmesocialmedia/status/15795388048 sadie harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/ajCuC0

  • http://twitter.com/internetcoachfr/status/15807933965 sadie harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/ajCuC0

  • http://twitter.com/internetcoachfr/status/15807933965 sadie harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/ajCuC0

  • http://twitter.com/internetcoachfr/status/15807933965 sadie harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/ajCuC0

  • http://twitter.com/internetcoachfr/status/15807933965 sadie harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/ajCuC0

  • http://twitter.com/internetcoachfr/status/15807933965 sadie harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/ajCuC0

  • http://twitter.com/internetcoachfr/status/15807933965 sadie harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/ajCuC0

  • http://twitter.com/internetcoachfr/status/15807933965 sadie harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/ajCuC0

  • http://twitter.com/internetcoachfr/status/15807933965 sadie harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/ajCuC0

  • http://twitter.com/sadiemharris/status/15810581766 Sadie Harris

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/ajCuC0

  • http://twitter.com/trevoryoung/status/15828666272 Trevor Young

    RT @jaybaer: What BP Can Learn from Umpire Jim Joyce http://bit.ly/cdR7Gv

  • http://twitter.com/varsityoutreach/status/15846833127 Mark Rothbaum

    What BP Can Learn from Umpire Jim Joyce http://bit.ly/96DknV (via @markgr) People appreciate honesty and genuine apologies

  • http://twitter.com/ahallicks/status/15876939501 ahallicks

    http://su.pr/2CGXdI – Nice – What BP Can Learn from Umpire Jim Joyce

  • http://twitter.com/ahallicks/status/15876939501 ahallicks

    http://su.pr/2CGXdI – Nice – What BP Can Learn from Umpire Jim Joyce

  • http://twitter.com/btdirectories/status/15896183242 BTCustomerstreet

    Check this out: What BP Can Learn from Umpire Jim Joyce – http://is.gd/cEdyj #my #BTCustomerstreet

  • http://twitter.com/ewkrause/status/15904039522 Elaine W Krause

    Just saw this, still worth RTing from @jaybaer What BP Can Learn from Umpire Jim Joyce – http://bit.ly/cdR7Gv

  • http://twitter.com/jdietz1/status/15906941725 Jeremy Dietz

    Excellent: @jaybaer on what # BP Can Learn from Umpire Jim Joyce http://bit.ly/cO2zAh / via @ewkrause

  • http://twitter.com/markgr/status/20732439923 Mark Greenfield

    @Stevie Rocco @Robin2go @aprillmillet Here's a good article – What BP Can Learn from Umpire Jim Joyce http://bit.ly/dlh6hW

  • letstalkandchat

    I just found a great company that builds websites for info products. To keep your costs low, they’ll mentor you on how to create your site, design a marketing funnel (one of the guys works in Hollywood and makes really slick videos), and the other guy programmed Myspace. If you’re looking to have professional web design for your small business and not waste any time or money then check their site out. Check them out: http://www.mikelmurphy.com/easy-info-product-site-system/

  • juandecop
  • ethanspapa

    He just repeated history at Busch Stadium as he allows the winning run to score on an obstruction call.