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25 Experts Reveal SEO Strategies You Need to Rank in 2022

SEO can be a puzzle to many emerging marketers, content writers, and founders. But not to these folks on this list. I scoured top experts in the field of SEO to give you some of the best tips and strategies that you may have overlooked or just need re-emphasizing (because yes – they matter!) Let’s […]

Top 4 AI Writing Assistants for Smart Writers to Use in 2022

Are you a freelance writer who wants to speed up your writing process? Or are you a marketer trying to make your content production processes more efficient? If so, you will find AI writing assistants helpful. An AI writing assistant is an application that uses artificial intelligence technology to help writers create and proofread content […]

20 Best Tools to Scale Your Content Marketing

Despite investing a lot of time and resources into creating quality content consistently, is your content marketing ROI still underwhelming? You’re not alone. Today content marketing has grown beyond just producing quality content. With over 97% of marketers incorporating content marketing into their marketing strategies and creating thousands of pieces of content daily, it can […]

13 Tools That Experts Use to Simplify Their Digital Marketing Campaigns

It’s the 21st century and everything has gone digital! We order our food online, we do our banking online, and even movies and shows have moved on from broadcasting to digital streaming. That’s why it’s so important that companies use social media apps, where people spend a large part of their day, sharing their lives, […]

11 Marketing Experts Reveal Their #1 Social Media Advertising Tip

Let’s talk social media. We all use it. It’s a platform that reaches billions of users, making it the perfect place for businesses to reach their audience. Source So while social media advertising is undeniably effective, it can also be pretty tricky to get right. There are a lot of different opinions on what works […]

Podcasts

Marketing Insights The Convince & Convert Podcasts We produce an array of useful, award-winning podcasts for all flavors of digital marketers The Content Experience Show Welcome to The Content Experience Show where content experience is the new content marketing. It’s not only about reaching our audiences where they are, but engaging them with a personalized […]

7 Ways AI is Revolutionizing Content Creation

Artificial intelligence and machine learning have proven their worth in digital marketing. But will they steal the jobs of content writers? While that may be a far-fetched question, marketers can improve the quality of content creation using AI. Statista estimates that by 2025, the total data creation will grow to more than 180 zettabytes globally. […]

Privacy Policy

Privacy Policy Check Out Our Privacy Policy Below Privacy Policy Convince & Convert, LLC (“us”, “we”, or “our”) operates the www.convinceandconvert.com website (the “Service”). This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data. […]

How to Create Your B2B Content Marketing Strategy in 6 steps

When it comes to general content marketing, the leading question brands need to ask themselves is how they can create a meaningful customer experience and show they offer the best solution on the market. And even though I used the word “customers,” don’t think for a second that this only applies to your “normal” client […]

Why Influencers Are a Brand’s Best Friend

Anthony Yepez, SVP of Brand Strategy & Marketing Partnerships at CEG (Central Entertainment Group) joins the Social Pros podcast to discuss the interesting dynamics of influencer-brand relationships and the best way to maximize them.

Gini Roberts

As the Senior Director of Media and Sponsorships, Gini oversees content creation and promotional programs for national and global clients in a variety of industries. From digital events to original research to influencer programs (just to start!), Gini helps organizations find unique and compelling content marketing solutions to address their top business challenges. A huge […]

What 7 Research Studies Tell Us About Content Marketing in 2022

Ready for some research gems that you can keep in mind this year as you analyze your content marketing strategy? Here at Ascend2, my team and I get to conduct rich research projects that dive into the variety of topics marketers like you want to know most about. For instance, this year alone, we have […]

Blog

Consulting Services The Convince & Convert Blog Ranked the #1 Content Marketing Blog in the World by the Content Marketing Institute Featured Articles Social Media Marketing A Comprehensive Guide to Instagram Influencer Marketing Shane Barker and Lauren Teague Read More Article Categories Social Media Marketing, Social Media Strategy A Comprehensive Guide to Instagram Influencer […]

Content Promotion

Creation Services Content Promotion Leverage our opt-in audience to your advantage. Tap into Our 100k+ Subscriber List Dedicated Email Need to boost downloads or registrations of your key content marketing assets this month/quarter? We’ve got you covered with a dedicated email sent to our house list of nearly 100,000 marketers and CX professionals. We write […]

Influencer Marketing

Creation Services Influencer Marketing Finding the right voices to amplify your content. Who Influences the Audience You Need To Reach? Key Opinion Leader Identification & Activation Let us find the influencers (otherwise known in B2B as key opinion leaders or KOLs) you should be engaging. Our knowledge of the market, relationships, custom research, and analytical […]