Are You Man Enough to Write a Great PPC Ad About a Woman VP?
I’m using the puzzling choice of Sarah Palin as McCain’s VP pick to engage in a crowd-sourced search marketing experiment. Namely, who among you can write the most effective Google PPC ad featuring her?
The winner will receive $200 cash from the gilded vaults of Convince & Convert, as well as big-time bragging rights throughout Twitter, the Blogosphere, and maybe even among real people.
The Rules
- Enter this scintillating contest by adding your best effort to the Comments of this post (see below).
- One entry per person please. Honor system.
- All entries are due by 6pm Pacific, 9pm Eastern time on Monday, September 1. This gives you something to do over your Labor Day weekend.
- The top 4 semi-finalists will be selected by me. I may throw open voting on Twitter if we have some close calls.
- I will create and launch a PPC campaign on Google next week and will run the semi-finalists as an A/B/C/D test. Bid amounts will be the same for all ads, etc. Search terms will be “Sarah Palin” and “Palin” – broad match
- The winning ad will be the one with the highest average click through rate, and will be announced next Friday-ish, September 6.
- Winner will receive $200 cash, check, or PayPal from me, and the opportunity to write a guest post on Convince & Convert about their winning technique.
Remember…
Google Adwords allows 25 characters (including spaces and punctuation) in the headline, and 35 characters for each of the two body copy lines. Please format your entry as:
Headline
Line 1
Line 2
…in the comments section. Don’t worry about a URL. I’ll make something up.
It’s Sarah, not Sara.
Here you go.
Curious about Sarah Palin
read about GOP VP sarah palin’s
past problems and triumphs here
Sarah Palin’s Secrets
What the GOP doesn’t want you to
know about McCain’s running mate
http://www.palinexposed.com
Hillary Women for Sarah
Support Palin for CHANGE
and shatter the glass ceiling!
http://www.pumas4palin.com
Sarah Palin Revealed
What makes her so special and
why the Democrats should worry
Sarah Palin Exposed
“Behind the Scenes” Videos,
Pics, and other goodies of Palin!
http://www.veeppalin.com
My official entry…
Who is Sarah Palin?
Exclusive stories, photos and more
on the vice presidential candidate
I had a couple others, as I have a method of always developing three to see patterns and do my own testing. Hey wait, your rules didn’t say we couldn’t do our own split testing this weekend
Oh well. I liked these the best myself, but gut told me they wouldn’t do as well, maybe they will inspire others attempts
Sarah “Barracuda” Palin
Turning heads…and rolling them!
Read about her 90% approval rating
Sarah “Barracuda” Palin
She turns heads…and rolls them!
Why I think she deserves the job…
McCain is 72 Years Old
Avg US life expectancy is 78 years.
Is Palin qualified? Read this.
Okay, I think these would have a great CTR, but are you man enough to run them?
Palin Hunting Contest
Kill the most polar bears
Win a new Hummer!
Sarah Palin Nude Photos
After the beauty contest
Before the five kids
ANTI Choice & PRO AK47s
Meet the next US Vice President
Did or Didn’t she pose for Playboy
(Please note that Adwords “rules” state that overuse of caps is not allowed…..the two words in the title that are all caps would not be considered overuse).
NOTE: Although this ad is slanted, it is intended to win that $200 (momma needs a new pair of galoshes–can you say Gustav)…..not necessarly my point of view. On the other hand, it is not necessarily not my point of view.
http://www.HitsThatClick.com
So I may have gone a little negative…
Sarah Palin Creationism
VP wants religion taught in schools
You need to know about Sarah Palin
Okay, my real entry:
Want a woman for prez?
Ten reasons Sarah Palin
Isn’t the right one
Ok, I know the rules only say one–so please count my prvious entry as the official one…..I just LOVE the third line and wanted to share……
Sarah SCARY Palin
ANTI Choice, Pro AK47s
One aneurysm away from being Pres
[...] Jason Baer, a well-known digital marketing name in Arizona, has created an unusual political pay-per-click challenge around John McCain’s Vice presidential [...]
Sarah Palin Home Video
Check out the secret home video the
Republicans are trying to cover-up.
Governors, Guns & Money
Why rifle-toting Sarah Palin
Could be the next vice president
The Last Frontier
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& introduces Sarah Palin as next VP
[...] you man enough to write a PPC ad about a woman VP” contest. Many excellent entries (see original post). Here are the [...]
[...] – bookmarked by 4 members originally found by jessbolen04 on 2008-11-03 Win $200 in the Palin on PPC Contest http://www.convinceandconvert.com/search-marketing-advice/win-200-in-the-palin-on-ppc-contest/ – [...]