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Social media isn’t just about human to human and human to company connections. Law enforcement is tapping into social media at almost every level, using it to map, monitor, and manage crime fighting activities. 81% of police departments are already using social media.
Does this make you feel more or less confident about social media’s role in society?
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About Jay BaerJay Baer is a hype-free social media strategist & speaker, tequila guy, and co-author of The NOW Revolution. Jay is the founder of http://convinceandconvert.com and host of the Social Pros podcast.
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Jay,
thanks for the article. I am a retired police officer and have been working professionally for a corporation (defense contractor) in social media for about 2 years. I would love to get your ear or do an interview with you regarding further conversation on how law enforcement is using social media.
thanks
Mike
Hi,
lool, very nice conception and article.
LOL, stupid cops, go find some real crime to pursue LOL
www.internet-privacy.edu.tc
Hi Ari, i introduced the idea to the Van PD to use tags like #TrafficAlertVPD so agreed tags are good and useful to differentiate specific info streams. Comparatives are used to "see" agencies but you are right when you say the quality, purpose and use of tools is as important in understanding how police use (or may plan to use) SM rather then just stating how many "use" it....
Agencies will choose what they want to do and comfort levels change with use of new platforms/tools but a deeper analysis is required for proper planning and policy building imho. For anyone who is interested here is a copy of our CAPSM study with solid information regarding police use of Twitter in three countries: http://scr.bi/9Myt6E Also, the @IACPOfficial blog is off to a good start, check that out for some info as well.. Hope you all have a great holiday season! :)
Laura @org9
Jay, I think the idea of using social media in law enforcement is brilliant. How many criminals have we read stories about that post to their Facebook or tweet out that they are committing crimes? I cringed while writing that because it just seems like such an impossibility.
The power of social media is great as a deterrent. Imagine a local police force that contacts you via DM or messages you on Facebook to let you know the dangers of publicly stating that you're out of town for a couple of weeks. Much like in business, there has to be understanding of how to use Twitter for their purposes, otherwise it's pointless.
Umm, Jay, there is a wide discrepancy in HOW law enforcement agencies use social media. Take Twitter, for instance, and compare the new feed of the Vancouver Police Department which uses hashtags and @ replies = http://twitter.com/#!/VancouverPD - vs the older Boston Police Department feed which merely broadcasts crime alerts - http://twitter.com/#!/boston_police
Is one better than another? Not necessarily, but to say both use social media necessitates seeing the difference.
I think it is fine law enforcement is using social media. It has become a huge part of our lives. It is good they are using new channels to deploy limited resources to keep communities safe. What comes to mind the potential bomber of DC Metro.
Since 1994, I've worked with more than 700 companies on digital and social strategy, including 29 of the FORTUNE 500. We are social and content accelerators here at C&C, helping organizations tie social to real business. We'll take your program from good to great.
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Every customer is a reporter. Every employee is in marketing. And speed matter like never before. In The NOW Revolution, you'll learn:
- How to build a culture that empowers social
- How to activate your customers and employees
- How to listen and respond to real-time opportunities
- How to manage a social media crisis
- How to effectively measure social media, including ROI
Endorsed by Seth Godin, Chris Brogan, Ann Handley, John Jantsch and dozens of other social media and social business leaders.
Available at Amazon, Barnes & Noble, Apple and in all hard cover and digital formats. Also, in audio via Audible.
[...] the rest here: Cops and Robbers Social Media Invades Law Enforcement | Social … Posted in Blogs, Media | Tagged almost-every, Comentário, crime-fighting, Media, televisão [...]
[...] See more here: Cops and Robbers Social Media Invades Law Enforcement | Social … [...]
[...] more here: Cops and Robbers Social Media Invades Law Enforcement | Social … Written on December 15th, 2010 & filed under Blogs, Media Tags: almost-every, Comentário, [...]
[...] reading here: Cops and Robbers Social Media Invades Law Enforcement | Social … Tags: almost-every, and-manage, crime-fighting, media-at-almost, media-infographic-, tapping-into [...]
[...] Jay Baer, a social media strategy consultant, posted a very clear and informative article, entitled Cop and Robbers: Social Media Invades Law Enforcement, detailing the ways that law enforcement uses social media. Specifically, Baer lists 9 ways that [...]
[...] Jay Baer of the blog “Convince and Convert” highlights how social media is increasingly being used by law enforcement. Jay had a nice graphic/chart made showing the many different areas law enforcement has been engaging people while using social media. The information was obtained from several reputable organizations and the cool graphic is both informing and interesting. There are blurbs from “real life” criminals whose downfall was using social media and examples of how social media is being used by individual law enforcement agencies. [...]