Comments on: 3 Secrets Rock Stars Can Teach the PR Biz http://www.convinceandconvert.com/social-media-marketing/3-secrets-rock-stars-can-teach-the-pr-biz/ Social Media Strategy Blog Social Media Consulting Mon, 27 Jun 2011 21:18:45 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Jason Falls http://www.convinceandconvert.com/social-media-marketing/3-secrets-rock-stars-can-teach-the-pr-biz/#comment-121 Jason Falls Mon, 25 Aug 2008 18:17:09 +0000 http://www.convinceandconvert.com/?p=153#comment-121 Very nice metaphor for the "new" method of PR. I call it "new" because it's not really. Just going back to the proven, time-tested, don't-get-yourself-in-trouble way of building relationships. You can sum up your post in one phrase: "Substance over Style." Not to say you should have cut it down, because it's spot on and very well done. Nice post. Very nice metaphor for the “new” method of PR. I call it “new” because it’s not really. Just going back to the proven, time-tested, don’t-get-yourself-in-trouble way of building relationships. You can sum up your post in one phrase: “Substance over Style.” Not to say you should have cut it down, because it’s spot on and very well done. Nice post.

]]> By: Jason Falls http://www.convinceandconvert.com/social-media-marketing/3-secrets-rock-stars-can-teach-the-pr-biz/#comment-44636 Jason Falls Mon, 25 Aug 2008 18:17:00 +0000 http://www.convinceandconvert.com/?p=153#comment-44636 Very nice metaphor for the "new" method of PR. I call it "new" because it's not really. Just going back to the proven, time-tested, don't-get-yourself-in-trouble way of building relationships. You can sum up your post in one phrase: "Substance over Style." Not to say you should have cut it down, because it's spot on and very well done. Nice post. Very nice metaphor for the “new” method of PR. I call it “new” because it’s not really. Just going back to the proven, time-tested, don’t-get-yourself-in-trouble way of building relationships. You can sum up your post in one phrase: “Substance over Style.” Not to say you should have cut it down, because it’s spot on and very well done. Nice post.

]]> By: frank http://www.convinceandconvert.com/social-media-marketing/3-secrets-rock-stars-can-teach-the-pr-biz/#comment-120 frank Mon, 25 Aug 2008 17:53:07 +0000 http://www.convinceandconvert.com/?p=153#comment-120 I really like your point here: "... the fact that people don’t expect a company to interact with them on a human, personal level is what makes these programs memorable. The power of unexpectedness is even more acute for companies that are perceived to be unfeeling - like Comcast." It's also a good point that organizations have to empower their employees to be successful using social media. Empowering employees can be tough if an organization has not embraced the overall culture of social media. And, i guess, it's just scary if you don't understand it - being scared makes people want to be in control - which is the opposite of what you want from an organization using social media. -- http://twitter.com/franswaa I really like your point here:

“… the fact that people don’t expect a company to interact with them on a human, personal level is what makes these programs memorable. The power of unexpectedness is even more acute for companies that are perceived to be unfeeling – like Comcast.”

It’s also a good point that organizations have to empower their employees to be successful using social media. Empowering employees can be tough if an organization has not embraced the overall culture of social media. And, i guess, it’s just scary if you don’t understand it – being scared makes people want to be in control – which is the opposite of what you want from an organization using social media.

–
http://twitter.com/franswaa

]]> By: frank http://www.convinceandconvert.com/social-media-marketing/3-secrets-rock-stars-can-teach-the-pr-biz/#comment-44635 frank Mon, 25 Aug 2008 17:53:00 +0000 http://www.convinceandconvert.com/?p=153#comment-44635 I really like your point here: "... the fact that people don’t expect a company to interact with them on a human, personal level is what makes these programs memorable. The power of unexpectedness is even more acute for companies that are perceived to be unfeeling - like Comcast." It's also a good point that organizations have to empower their employees to be successful using social media. Empowering employees can be tough if an organization has not embraced the overall culture of social media. And, i guess, it's just scary if you don't understand it - being scared makes people want to be in control - which is the opposite of what you want from an organization using social media. -- http://twitter.com/franswaa I really like your point here:

“… the fact that people don’t expect a company to interact with them on a human, personal level is what makes these programs memorable. The power of unexpectedness is even more acute for companies that are perceived to be unfeeling – like Comcast.”

It’s also a good point that organizations have to empower their employees to be successful using social media. Empowering employees can be tough if an organization has not embraced the overall culture of social media. And, i guess, it’s just scary if you don’t understand it – being scared makes people want to be in control – which is the opposite of what you want from an organization using social media.

–
http://twitter.com/franswaa

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