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> <channel><title>Comments on: 9 Ways to Humanize Your Brand (with real humans)</title> <atom:link href="http://www.convinceandconvert.com/social-media-marketing/9-ways-to-humanize-your-brand/feed/" rel="self" type="application/rss+xml" /><link>http://www.convinceandconvert.com/social-media-marketing/9-ways-to-humanize-your-brand/</link> <description>Social Media Strategy Blog Social Media Consulting</description> <lastBuildDate>Tue, 16 Mar 2010 23:31:58 +0000</lastBuildDate> <generator>http://wordpress.org/?v=2.9.2</generator> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <item><title>By: Bill Grey</title><link>http://www.convinceandconvert.com/social-media-marketing/9-ways-to-humanize-your-brand/comment-page-1/#comment-13593</link> <dc:creator>Bill Grey</dc:creator> <pubDate>Fri, 03 Jul 2009 11:18:13 +0000</pubDate> <guid
isPermaLink="false">http://www.convinceandconvert.com/?p=278#comment-13593</guid> <description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;9 WAYS TO HUMANIZE YOUR BRAND: Find a thought leader in your company to write, make them the star: http://bit.ly/EP2xI&lt;/span&gt;&lt;/span&gt;</description> <content:encoded><![CDATA[<p><span
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href="http://bit.ly/EP2xI" rel="nofollow">http://bit.ly/EP2xI</a></span></span></span></p> ]]></content:encoded> </item> <item><title>By: greyvisual (Bill Grey)</title><link>http://www.convinceandconvert.com/social-media-marketing/9-ways-to-humanize-your-brand/comment-page-1/#comment-2986</link> <dc:creator>greyvisual (Bill Grey)</dc:creator> <pubDate>Fri, 03 Jul 2009 04:21:04 +0000</pubDate> <guid
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9 WAYS TO HUMANIZE YOUR BRAND: Find a thought leader in your company to write, make them the star: [link to post]&lt;br /&gt;&lt;br /&gt; - &lt;a href=&quot;http://chatcatcher.com&quot; target=&quot;_blank&quot; rel=&quot;nofollow&quot;&gt;Posted using Chat Catcher&lt;/a&gt; </description> <content:encoded><![CDATA[<p><strong>Twitter Comment</strong><br
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/> 9 WAYS TO HUMANIZE YOUR BRAND: Find a thought leader in your company to write, make them the star: [link to post]</p><p> &#8211; <a
href="http://chatcatcher.com" target="_blank" rel="nofollow">Posted using Chat Catcher</a></p> ]]></content:encoded> </item> <item><title>By: LegalBasics4biz (Casoni Law Group)</title><link>http://www.convinceandconvert.com/social-media-marketing/9-ways-to-humanize-your-brand/comment-page-1/#comment-1826</link> <dc:creator>LegalBasics4biz (Casoni Law Group)</dc:creator> <pubDate>Fri, 01 May 2009 16:04:03 +0000</pubDate> <guid
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7 Ways to Strengthen Your Brand Through Social Media (http://adjix.com/4v86) and 9 Ways to Humanize Your Brand ([link to post])&lt;br /&gt;&lt;br /&gt; - Posted using Chat Catcher </description> <content:encoded><![CDATA[<p><strong>Twitter Comment</strong><br
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/> 7 Ways to Strengthen Your Brand Through Social Media (<a
href="http://adjix.com/4v86" rel="nofollow">http://adjix.com/4v86</a>) and 9 Ways to Humanize Your Brand ([link to post])</p><p> &#8211; Posted using Chat Catcher</p> ]]></content:encoded> </item> <item><title>By: Lou Ordorica</title><link>http://www.convinceandconvert.com/social-media-marketing/9-ways-to-humanize-your-brand/comment-page-1/#comment-13594</link> <dc:creator>Lou Ordorica</dc:creator> <pubDate>Fri, 21 Nov 2008 04:39:37 +0000</pubDate> <guid
isPermaLink="false">http://www.convinceandconvert.com/?p=278#comment-13594</guid> <description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;9 Ways to Humanize Your Brand (with real humans) http://is.gd/8l6M&lt;/span&gt;&lt;/span&gt;</description> <content:encoded><![CDATA[<p><span
class="topsy_trackback_comment"><span
class="topsy_twitter_username"><span
class="topsy_trackback_content">9 Ways to Humanize Your Brand (with real humans) <a
href="http://is.gd/8l6M" rel="nofollow">http://is.gd/8l6M</a></span></span></span></p> ]]></content:encoded> </item> <item><title>By: Lou Ordorica</title><link>http://www.convinceandconvert.com/social-media-marketing/9-ways-to-humanize-your-brand/comment-page-1/#comment-674</link> <dc:creator>Lou Ordorica</dc:creator> <pubDate>Thu, 20 Nov 2008 21:37:19 +0000</pubDate> <guid
isPermaLink="false">http://www.convinceandconvert.com/?p=278#comment-674</guid> <description>This is a great post, and I&#039;m reminded that &quot;stars are born, not made.&quot; A missing first step should be to search for the passionate individuals who are natural communicators, and who are already active in the social Web. Support these folks, give them latitude to take risks on behalf of the company, and expect to be surprised.&lt;abbr&gt;&lt;em&gt;Lou Ordorica’s last blog post..&lt;a href=&quot;http://blogs.sun.com/socialfx/entry/top_10_social_media_takeaways&quot; rel=&quot;nofollow&quot;&gt;Top 10 Social Media Takeaways - 2008 Thin Air Summit&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description> <content:encoded><![CDATA[<p>This is a great post, and I&#8217;m reminded that &#8220;stars are born, not made.&#8221; A missing first step should be to search for the passionate individuals who are natural communicators, and who are already active in the social Web. Support these folks, give them latitude to take risks on behalf of the company, and expect to be surprised.</p><p><abbr><em>Lou Ordorica’s last blog post..<a
href="http://blogs.sun.com/socialfx/entry/top_10_social_media_takeaways" rel="nofollow">Top 10 Social Media Takeaways &#8211; 2008 Thin Air Summit</a></em></abbr></p> ]]></content:encoded> </item> <item><title>By: jeff</title><link>http://www.convinceandconvert.com/social-media-marketing/9-ways-to-humanize-your-brand/comment-page-1/#comment-663</link> <dc:creator>jeff</dc:creator> <pubDate>Wed, 19 Nov 2008 21:52:21 +0000</pubDate> <guid
isPermaLink="false">http://www.convinceandconvert.com/?p=278#comment-663</guid> <description>A lot of your points are great tips for tactics but I think some organizations really need to go back to strategy. The strategy has to allow for personality. If you&#039;re brand is all about the attributes and there is no personality I think any organization that goes out and tries to be human will fail no matter what they say or post or present. The brand has to have human components before you can go out and execute on those tactics. So I&#039;m not saying those tips are bad in any way, they&#039;re great ideas but I think a lot of organizations need to first look internally and determine what the personality components of their brand.&lt;abbr&gt;&lt;em&gt;jeff’s last blog post..&lt;a href=&quot;http://feeds.feedburner.com/~r/catchyourlimit/~3/457703050/for-human-press-1.html&quot; rel=&quot;nofollow&quot;&gt;For a Human Press 1&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description> <content:encoded><![CDATA[<p>A lot of your points are great tips for tactics but I think some organizations really need to go back to strategy. The strategy has to allow for personality. If you&#8217;re brand is all about the attributes and there is no personality I think any organization that goes out and tries to be human will fail no matter what they say or post or present. The brand has to have human components before you can go out and execute on those tactics. So I&#8217;m not saying those tips are bad in any way, they&#8217;re great ideas but I think a lot of organizations need to first look internally and determine what the personality components of their brand.</p><p><abbr><em>jeff’s last blog post..<a
href="http://feeds.feedburner.com/~r/catchyourlimit/~3/457703050/for-human-press-1.html" rel="nofollow">For a Human Press 1</a></em></abbr></p> ]]></content:encoded> </item> <item><title>By: JustinSMV</title><link>http://www.convinceandconvert.com/social-media-marketing/9-ways-to-humanize-your-brand/comment-page-1/#comment-658</link> <dc:creator>JustinSMV</dc:creator> <pubDate>Wed, 19 Nov 2008 04:13:49 +0000</pubDate> <guid
isPermaLink="false">http://www.convinceandconvert.com/?p=278#comment-658</guid> <description>Social Media is a waste if you don&#039;t add any human engagement with it. I like your tips list here especially #7 hustle for speaking engagements.  Most people expect if they do social media success will pour in, they forget to read the fine print that they must also work for it like in the real world.  good post.&lt;abbr&gt;&lt;em&gt;JustinSMV’s last blog post..&lt;a href=&quot;http://socialmediavision.com/social-media/iphone-takes-on-wii-with-social-gaming-ifun-games/&quot; rel=&quot;nofollow&quot;&gt;Iphone Takes On Wii With Social Gaming Ifun Games&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description> <content:encoded><![CDATA[<p>Social Media is a waste if you don&#8217;t add any human engagement with it. I like your tips list here especially #7 hustle for speaking engagements.  Most people expect if they do social media success will pour in, they forget to read the fine print that they must also work for it like in the real world.  good post.</p><p><abbr><em>JustinSMV’s last blog post..<a
href="http://socialmediavision.com/social-media/iphone-takes-on-wii-with-social-gaming-ifun-games/" rel="nofollow">Iphone Takes On Wii With Social Gaming Ifun Games</a></em></abbr></p> ]]></content:encoded> </item> <item><title>By: 15 Ways To Be HUMAN Online and Not A Screen Name &#124; Kyle Lacy, Social Media - Indianapolis</title><link>http://www.convinceandconvert.com/social-media-marketing/9-ways-to-humanize-your-brand/comment-page-1/#comment-656</link> <dc:creator>15 Ways To Be HUMAN Online and Not A Screen Name &#124; Kyle Lacy, Social Media - Indianapolis</dc:creator> <pubDate>Wed, 19 Nov 2008 01:12:39 +0000</pubDate> <guid
isPermaLink="false">http://www.convinceandconvert.com/?p=278#comment-656</guid> <description>[...] Baer at Convince and Convert has an excellent post today on the 9 Ways to Humanize Your Brand (with real Humans). It got me to thinking about how we try and humanize ourselves as much as possible in the Internet [...]</description> <content:encoded><![CDATA[<p>[...] Baer at Convince and Convert has an excellent post today on the 9 Ways to Humanize Your Brand (with real Humans). It got me to thinking about how we try and humanize ourselves as much as possible in the Internet [...]</p> ]]></content:encoded> </item> <item><title>By: Deb Kolaras</title><link>http://www.convinceandconvert.com/social-media-marketing/9-ways-to-humanize-your-brand/comment-page-1/#comment-653</link> <dc:creator>Deb Kolaras</dc:creator> <pubDate>Tue, 18 Nov 2008 19:27:05 +0000</pubDate> <guid
isPermaLink="false">http://www.convinceandconvert.com/?p=278#comment-653</guid> <description>Without a doubt a terrific roadmap for any business to follow. While some will never understand that social media doesn&#039;t mean the cash register rings with each &quot;touch&quot; the ones that understand the lasting impact of these points will grab this and run. And isn&#039;t that what separates the chaff from the wheat?</description> <content:encoded><![CDATA[<p>Without a doubt a terrific roadmap for any business to follow. While some will never understand that social media doesn&#8217;t mean the cash register rings with each &#8220;touch&#8221; the ones that understand the lasting impact of these points will grab this and run. And isn&#8217;t that what separates the chaff from the wheat?</p> ]]></content:encoded> </item> <item><title>By: Chris Book</title><link>http://www.convinceandconvert.com/social-media-marketing/9-ways-to-humanize-your-brand/comment-page-1/#comment-652</link> <dc:creator>Chris Book</dc:creator> <pubDate>Tue, 18 Nov 2008 19:15:49 +0000</pubDate> <guid
isPermaLink="false">http://www.convinceandconvert.com/?p=278#comment-652</guid> <description>Couldn’t agree more. While we find ourselves in this age where successful companies are those with a humanized approach, it seems that the large resistance to this is in those companies that A. are too apprehensive to appoint a star or someone to speak on behalf of their brand, or B. are too afraid to let customers see who they really are. Either can be fatal. And that’s a good thing.</description> <content:encoded><![CDATA[<p>Couldn’t agree more. While we find ourselves in this age where successful companies are those with a humanized approach, it seems that the large resistance to this is in those companies that A. are too apprehensive to appoint a star or someone to speak on behalf of their brand, or B. are too afraid to let customers see who they really are. Either can be fatal. And that’s a good thing.</p> ]]></content:encoded> </item> </channel> </rss>
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