Here’s an example: Usually my boss participated in every conference call I scheduled with clients (3.5 years). One day, he couldn’t talk, only listen because the background noise was too loud on his end. I handled the call alone, representing the company with my own ideas and personality. After that conference, he called me up to say how impressed he was with the way I handled the situation. Since then, he’s been more trusting of how I represent his business.

Social Media will allow employees to shine, connect as individuals with customers to achieve the common goals of the company. Connecting with your employees is just as important as connecting with your customers, and they can suprise you with their unique personalities and perspectives. You may find a gold mine of ideas simply by including employees in your Social Media initiative.

@CharityHisle’s last blog post..CharityHisle: This is the one time I am grateful for the multitude of usernames and passwords I’ve collected in my applications.

Here’s an example: Usually my boss participated in every conference call I scheduled with clients (3.5 years). One day, he couldn’t talk, only listen because the background noise was too loud on his end. I handled the call alone, representing the company with my own ideas and personality. After that conference, he called me up to say how impressed he was with the way I handled the situation. Since then, he’s been more trusting of how I represent his business.

Social Media will allow employees to shine, connect as individuals with customers to achieve the common goals of the company. Connecting with your employees is just as important as connecting with your customers, and they can suprise you with their unique personalities and perspectives. You may find a gold mine of ideas simply by including employees in your Social Media initiative.

@CharityHisle’s last blog post..CharityHisle: This is the one time I am grateful for the multitude of usernames and passwords I’ve collected in my applications.

Heidi Caswell’s last blog post..Signs of Hope for 2009

Heidi Caswell’s last blog post..Signs of Hope for 2009

Great post! The trick, of course, is for companies to realize the conversation is happening, with or without them. The negative stuff is going to get put out there, as perfection is impossible. But I for one would rather have it front and center where I can acknowledge it, understand it, and choose the proper path of resolution – whatever that may be.

Thanks for keeping us grounded, and reminding us that the bad news can be about education, not just criticism.

Amber

Great post! The trick, of course, is for companies to realize the conversation is happening, with or without them. The negative stuff is going to get put out there, as perfection is impossible. But I for one would rather have it front and center where I can acknowledge it, understand it, and choose the proper path of resolution – whatever that may be.

Thanks for keeping us grounded, and reminding us that the bad news can be about education, not just criticism.

Amber