• http://twitter.com/JanFirsching Jan Firsching

    I think WWE is by far the best case. You see social media elements during every show and with the latest update of their mobile app, the experiences is even more better. They have an early adopter advantage. Back in 2008 they already hosted interactive PPVs.

  • http://chuckgose.com/ Chuck Gose

    The Walking Dead is another example. Not only is it one of the most commented on shows on Twitter, but they also have a Facebook game, webisodes to watch on AMC’s site, and a new game for iOS.

  • http://www.microsourcing.com/ MicroSourcing

    PLL’s team has the right idea when it comes to coaching their actors in social media management. Fans appreciate TV personalities who respond to their tweets.

  • http://twitter.com/nickcicero Nick Cicero

    They are our clients at Livefyre so I hate to self-promote, but aside from American Idol I would suggest looking at Dexter’s iPad social hub http://www.sho.com/sho/dexter/socialize and Bravo Networks’ BravoNow app https://itunes.apple.com/us/app/bravo-now/id383925190?mt=8 – both provide social commentary plus real time show trend curation as good examples too

  • spoilr.tv

    Does anyone have an interest in having a free way to chat with and engage viewers on the 2nd screen? Seems pretty painful to build a second screen app just for one show.