Can Social Connectivity be Taught? My Thoughts on Trust Agents

Trust Agents, the new book by Chris Brogan and Julien Smith is storming the bastille of business wisdom, shooting up the NY Times bestseller list. (A rarity these days for a book not about vampires).
The book has been reviewed by a ton of smart people, including Christopher S. Penn, Amber Naslund, Jason Falls, Eric Brown [...]

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9 Ways to Humanize Your Brand (with real humans)

Many companies are reluctant to fully dive in to social media, either because they are afraid of losing control, or because they believe their customers aren’t using social media. The latter is especially prevalent among B2B companies, and when viewed from a purely numerical perspective they may be right. (photo by The Dana Files)
An agency [...]

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My Mom Thinks Chris Brogan Plays Hockey

I saw my mom the other day. She’s a pretty hip lady for 64. She was a high school teacher for about 30 years, and was always a student fave. Stylish. Knew the music. Knew the scene. Thought Patrick Swayze was hot. 
Now, in her semi-retirement, she’s the editor for an online-only newspaper. She takes digital [...]

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