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Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting

Are You Growing Enough Voices

July 27th, 2010 | Written By: Jay Baer
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I’m back from my family vacation in Canada. While I was away, Convince & Convert featured 11 guest blog posts from friends, clients, and colleagues. Some of the guest writers blog on occasion at their own sites. None of them blog routinely. You might expect that this blog that has been written almost entirely by [...]

Tagged as: blogging, content creation, content marketing, content strategy, Convince and Convert, Guest Posts

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5 Steps to Winning Fans with Content Strategy

July 20th, 2010 | Written By: Mike Corak
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Guest post by Mike Corak, Vice President of Strategy at digital consultancy Tallwave, and blogger at Digital Marketing Strategy. About a year ago, I wrote a guest post here titled “Use Online Listening for Competitive Research. The post explored the topic of utilizing common interactive marketing tools in unintended ways to tap into consumer demand. [...]

Tagged as: content marketing, content relevancy, content strategy, keyword analysis, linguistic analysis, Mike Corak, Tallwave, taxonomy analysis

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Get More Bait in the Water

December 30th, 2009 | Written By: Jay Baer
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How can you catch more fish? By using more poles. If you’re going to create social media content to establish or perpetuate thought leadership for you, your company, or your clients, you can’t silo your ideas. The old method of thought leadership was to create a white paper. A carefully crafted, highly edited, incredibly boring, [...]

Tagged as: atomized content, blogging, blogs, content strategy, podcasts, social media, social media content, Social Media Marketing, thought leadership

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Jay Baer
Greetings. I'm Jay Baer. I'm a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. I've founded 5 companies, and spent 15 years running digital marketing agencies. I've worked with more than 700 brands since then, including 25 of the Fortune 1000. I'm a frequent social media conference speaker, and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?
Email
jay@convinceandconvert.com
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The Best of Twitter 20
Blog Posts
- 7 Surprising Statistics About Twitter in America
  April 29, 2010 (1633)
- 7 Ways to Use Social Media to Create Buzz-Worthy Events
  March 30, 2010 (1049)
- R.I.P. 3 Ways Facebook is Killing Your Website
  August 03, 2010 (1048)
- The 8 Wrong Questions PR Firms Are Asking About Social Media
  August 18, 2010 (938)
- Social Media Monitoring Tools - How to Pick The Right One
  July 07, 2010 (922)
- The 39 Social Media Tools I'll Use Today
  February 17, 2010 (915)
- Is Twitter for Business Even Worth the Trouble?
  August 12, 2010 (764)
- Nobody Said Social Media Was Easy
  April 21, 2010 (671)
- 11 Whys I’m a Social Media Addict
  September 2nd, 2010
- Do You Have the Guts to Expect Social Media Failure
  September 1st, 2010
- Is Social Conversation a Myth?
  August 31st, 2010
- Social Listening and Analysis for the DIY Inclined
  August 26th, 2010
- Is Starbucks the Most Dangerous Competitor to Facebook?
  August 25th, 2010
- Please Help Me Support Make-A-Wish Foundation
  August 24th, 2010
- The 3 Amigos: Email, Blogging, Social Sharing
  August 19th, 2010
- The 8 Wrong Questions PR Firms Are Asking About Social Media
  August 18th, 2010
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