Social Media Plus Sucking Equals Success
- January 13th, 2010 | Written By: Jay Baer
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Sometimes being wrong feels so right. Truth and candor are in short supply these days. Perhaps it’s always been this way, but it sure seems like there’s an awful lot of politicians, celebrities, and athletes that have been unmasked as liars and losers. Soon we’ll have someone taking steroids while cavorting with hookers and debating [...]
Tagged as: crowd sourcing, customer experience, domino's, Ford, pr2, public relations, social crm, social media, social media strategy, vitamin water
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4 Brand-Saving Recommendations for Social Media Crisis Management
- July 16th, 2009 | Written By: Jay Baer
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Is today your Domino’s? Social media can both create and solve crises, and the incredibly fluid nature of social conversations requires brands to be on a constant state of readiness. In April, two Domino’s employees created a foolish and disgusting video, and posted it to YouTube, setting off a firestorm of coverage on Twitter. It [...]
Tagged as: crisis communications, crisis management, domino's, pr 2, public relations, social media, social media crisis
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