Skip to content
Skip to navigation
Skip to footer

Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting

Your ESP has ESP – Use It

July 8th, 2009 | Written By: Jay Baer
| View Comments

Is there a marketing medium in history as routinely underutilized as email? Not in terms of volume – few folks outside prison are clamoring for more messages in their inbox. But in terms of using the full capabilities of the medium, the vast majority of email marketers are just scratching the surface, and I don’t [...]

Tagged as: email marketing, email roi, email strategy, email testing and optimization, esp

Did you enjoy this blog post? Let me hear about it:
View Comments | Subscribe To This Blog | Sign Up For Our Newsletter

Share This Post:

Similar Posts That You Might Enjoy:

Subscribe to Convince & Convert
Subscribe Form subscribe via email:
Jay Baer
Greetings. I'm Jay Baer. I'm a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. I've founded 5 companies, and spent 15 years running digital marketing agencies. I've worked with more than 700 brands since then, including 25 of the Fortune 1000. I'm a frequent social media conference speaker, and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?
Email
jay@convinceandconvert.com
Ear
+1 602.616.1895
Book Me to Speak to Your Group About Social Media
Upcoming Social Media Speaking Gigs
My Email Newsletters
104 Social Media FAQs: Ebook
The Best of Twitter 20
Blog Posts
- 7 Surprising Statistics About Twitter in America
  April 29, 2010 (1633)
- 7 Ways to Use Social Media to Create Buzz-Worthy Events
  March 30, 2010 (1049)
- R.I.P. 3 Ways Facebook is Killing Your Website
  August 03, 2010 (1048)
- The 8 Wrong Questions PR Firms Are Asking About Social Media
  August 18, 2010 (938)
- Social Media Monitoring Tools - How to Pick The Right One
  July 07, 2010 (922)
- The 39 Social Media Tools I'll Use Today
  February 17, 2010 (915)
- Is Twitter for Business Even Worth the Trouble?
  August 12, 2010 (764)
- Nobody Said Social Media Was Easy
  April 21, 2010 (671)
- 11 Whys I’m a Social Media Addict
  September 2nd, 2010
- Do You Have the Guts to Expect Social Media Failure
  September 1st, 2010
- Is Social Conversation a Myth?
  August 31st, 2010
- Social Listening and Analysis for the DIY Inclined
  August 26th, 2010
- Is Starbucks the Most Dangerous Competitor to Facebook?
  August 25th, 2010
- Please Help Me Support Make-A-Wish Foundation
  August 24th, 2010
- The 3 Amigos: Email, Blogging, Social Sharing
  August 19th, 2010
- The 8 Wrong Questions PR Firms Are Asking About Social Media
  August 18th, 2010
People I Read & Admire
- Amber Naslund | Ari Herzog | Beth Harte | Brian Solis | Chris Brogan | Chris Penn | Dan Zarrella | Danny Brown | Dave Fleet | David Armano | David Mullen | Gary Vaynerchuk | Greg Verdino | Jacob Morgan | Jason Falls | Jeremiah Owyang | Lee Odden | Mack Collier | Mark Schaefer | Michael Gass | Olivier Blanchard | Scott Monty | Shannon Paul | Sonny Gill | Spike Jones | Todd Defren | Valeria Maltoni