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July 21, 2011 Written By: Leave a Comment

Content Without Advocacy is Just Words and Google Bait

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Mike Stelzner knows a little something about building a successful company from thin air. He’s the founder of Social Media Examiner, currently ranked the #8 marketing blog in the world on the AdAge Power 150 (we’re lagging at #19 here at Convince & Convert). In just one year – from a standing start – SME

Filed Under: Content Marketing, Social Media Book, Video Blogs Tagged With: , , , , , , , ,
May 31, 2011 Written By: Leave a Comment

Social Media Measurement – A 6 Step Process

Can you measure social media? If course you can. But social media measurement is not always easy. For a full and very specific account of how to measure social media in your company, pick up a copy of The Now Revolution, or Social Media ROI (by Olivier Blanchard). However, here are the basics to consider,

Filed Under: social media ROI, Top 10 Tagged With: , , , ,
February 28, 2011 Written By: 3 Comments

Social Media Success Summit 2011 – It’s On!

It’s an exciting day, and the lineup for the 2011 edition of Social Media Success Summit has been announced. As a presenter, I am of course biased, but this may be the best combination of social media thinking in one virtual conference ever assembled. Do you agree? For a limited time, for $297 you get

March 22, 2010 Written By: 70 Comments

You’re Invited to the Socialpalooza

I’m excited to let you know that I’m an instructor for Social Media Success Summit 2010. I believe this will be the most comprehensive, useful collection of Webinars (education in your jammies rules) ever compiled about social media. Over ~30 days, there are 24 sessions about everything social media, and because it’s totally virtual, one