Todd Defren is one of America’s leading thinkers and influencers around the new era of public relations. Deftly blending social media, search marketing, and relationship building, Todd’s team at SHIFT Communications is breaking the mold for what a PR firm can and should do. In addition to his work at SHIFT, Todd’s blog at PR [...]
David Alston – The Twitter 20 Interview about Social Media Listening
David Alston is a singer. A photographer. The former host of an improv comedy show. He’s also a vastly experienced technology marketer – currently the Vice President of Marketing for the conversation monitoring software company Radian6. He’s also Canadian, so is helpful and kind as a default setting. I first met David at the excellent [...]
Mack Collier – The Twitter 20 Interview about Blogging and Being Helpful
Are you as good at social media as Mack Collier? Probably not, as proven in this sweeping, live Twitter20 interview. Mack opines on how to write a good blog, how to help others in social media, and why you need to know where your traffic comes from. Mack is a social media consultant and trainer, [...]
Ann Handley – The Twitter 20 Interview about Social Media, Content and Journalism
Ann Handley is kinda busy. She’s the Chief Content Officer of Marketing Profs, crack editorial overlord of Marketing Profs’ Daily Fix blog, contributor to the Huffington Post, author of the Annarchy blog, and a mother. She also co-founded the digital marketing portal ClickZ. In addition to her lengthy resume, she’s truly one of the best [...]
BL Ochman – The Twitter 20 Interview about Social Media and Blogging
BL Ochman, author of the What’s Next blog, and a veteran of digital marketing since 1996 and a public relations powerhouse before that, agreed to withstand the crucible of a Twitter 20 interview (20 questions live on Twitter). Here are BL’s thoughts on blogging, email, social media, and getting the job done right online. 1. [...]
Jason Falls – The Twitter 20 Interview about Social Media and Public Relations
Featuring Jason Falls, the head of social media at branding agency Doe-Anderson, author of the Social Media Explorer blog, and all-around social media nice guy genius. Jason submitted himself to the rigors of the Twitter 20 interview (20 questions live on Twitter) on November 14, 2008. Excellent questions and comments from viewers throughout, too. Thanks to [...]
Scott Monty – The Twitter 20 Twinterview about Social Media at Ford
Live from Marketing Profs Digital Mixer Scott Monty, the head of social media for Ford, participated in a Twitter 20 interview on October 23 and answered a wide range of questions about social media at big companies, and his ideas for the future of conversation marketing. Scott and myself and 248 other lucky folks were [...]
Joseph Jaffe – The Twitter 20 Twinterview about Social Media and Conversation Marketing
Joseph Jaffe of Jaffejuice and Crayon was the first interviewee in the Twitter 20 series from Jason Baer at Convince & Convert. 20 questions and answers live on Twitter. A twinterview. If you sat in, I’d love your feedback and ideas in the comments below. Who would you like to see interviewed in in a [...]
Announcing Twitter 20 – Interviews on Twitter
Starting Soon. Follow @jaybaer and @jaffejuice to see Questions and Answers. I’m happy to announce a new Convince and Convert initiative – Twitter 20. On a regular basis, I’ll be interviewing social media and digital marketing luminaries on Twitter and posting the interviews here for review, comment, and posterity. 140 character questions (x20). 140 character [...]
