Higher Education
Marketing Report + Webinar
Bridging the Gap Between Student Needs and Marketing Strategies
Supercharge your undergraduate marketing efforts with our latest research findings.
Inside the 37-Page Report
As digital channels like social media, video streaming and AI continue to evolve and shape the marketing landscape, higher ed marketing leaders need to optimize their strategies and content to students’ preferred sources and expectations.
This report walks through impactful strategies marketers can use to reach potential students and differentiate themselves from competitors through some key areas:
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Messaging and tactics that most resonate with students
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The biggest gaps between what marketers are doing and what students want to receive
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Which digital channels matter most to students — and where marketers are investing resources
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The frequency and use of AI in marketing to students
Get Actionable Intelligence to Realign Your Marketing Strategies and Drive Enrollment
You’ll Also Learn From Our Experts
Download the report and get instant access to the webinar recording. We provide an overview of the top 5 research findings from the report, plus see how other colleges and universities are putting these strategies into action by reviewing real examples of best-in-class marketing.