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How to Produce a Podcast in 15 Steps

How to Produce a Podcast in 15 Steps

By: Jay Baer

Published: 2015

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About the Book

46 million Americans listen to podcasts at least monthly. New podcasts are coming online every day, especially in marketing, where the new site MarketingPodcasts.com serves as the search engine for marketing podcasts. Jay Baer’s Convince & Convert Media produces three podcasts currently: the long-running Social Pros; Content Pros; and the near-daily video podcast, Jay Today. In this detailed presentation, the Convince & Convert team share the specific steps they follow to produce these popular marketing podcasts.


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About the Author

Jay Baer

Jay Baer is the founder of Convince & Convert, a Hall of Fame keynote speaker and emcee, host of the award-winning Social Pros podcast, and the author of six books including Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth.

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Who We Are

Led by Jay Baer, a 24-year digital marketing veteran and inductee into the word of mouth marketing hall of fame, Convince & Convert’s team of experience strategists work with the world’s most interesting brands to double their digital effectiveness.

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Who We’ve Helped

We primarily work with mid-size and large North American companies (B2C and B2B) with revenues from $50 million to $50 billion. We also consult for agencies with 25-125 employees.

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    UC San Diego Extension

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A twice-monthly dose of the trends and insights you need to keep you ON top, from each of our team members at Convince & Convert. In each email, our team will recap what happened in digital, what trends are important for marketers to watch, plus some fun surprises that you’ll just have to sign up to see!

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Or are you looking to subscribe to one of our podcasts

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