Jeff Slutz, Senior Content Writer at Emma Inc, joins Randy Frisch from Content Pros to discuss the ins and outs of email marketing content, including how to engage the whole company in content creation, maintaining a healthy perspective on that hard data, and the important ingredients necessary for killer email marketing.
How many times do we have to say it: Email is NOT dead. In fact, digital strategies around email are proving that more personalized, interactive content gains astonishing engagement and results.
Thanks to new developments in email functionality, emails are more like microsites than ever. Learn about six new important changes that are in store for email marketing.
Every time you press send on that new email, are you doing your brand good, or are you doing your brand harm? The other day, Scott Stratten, author of the new book “UnSelling,” among others, was on my Social Pros podcast, and he has a really interesting concept in that book called the brand pulse. […]
Impressions on your site do not always translate into conversion rates or sales if you're not leveraging them properly. After trying everything out there, these are the best four plugins to improve your email conversion rates.