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Search Results for: email – Page 80

8 New B2B Video Content Marketing Trends

The “play” button is the most compelling action on the web, but creating great video content isn’t easy. These words of advice from some of the most prominent thought leaders in video marketing can help guide your strategy and point you toward high engagement (and ultimately sales) from your customers.

How to Help Your Social Media Customer Service

Interacting with customers on a regular basis takes some serious brain power. You have to constantly react and respond in the right way at the right time, every time. Do yourself and your mind-endurance a favor by creating your own response operating procedure. This will free up some mental resources to do more to inspire than just react.

10 Proven Ways to Get People to Come to Your Online Event

Online events, whether they are in the form of a conference, a webinar, or a Twitter chat are great ways to position any brand as a thought leader in a niche and acquire new followers and/or leads. Check out these 10 easy-to-implement steps to make your online event a success.

The Most Underrated Marketing Tactic at Your Fingertips

Virtual conferences just may be one of the best marketing tactics available to businesses. In this case study, learn how Grouphigh was able to generate more leads for its sales team than any of their other marketing tactics combined.

Social Media is Not Your Problem

Scott Stratten, President of UnMarketing, joins the Social Pros Podcast this week to discuss his new book UnSelling: The New Customer Experience, the social media incident that made Delta his favorite airline, and how un-siloing businesses is the key to lifelong customers.

3 Rules for Success from the Top 10 Marketers of 2014

The best way to learn how to break through the content marketing noise is to find out which content marketers are successful at it and learn from their experiences, strategies, and mistakes. The top 10 content marketers of 2014 share their tips and advice so you can ramp up your content marketing game today.

How to Use the New Twitter Analytics Dashboard

Twitter has launched an amazing dashboard that provides a wealth of data on your organic Tweets. Learn how to access this data so you can perform an insane amount of powerful social analysis.

Is Writing Still the Most Important Social Skill?

Ann Handley, Chief Content Officer at MarketingProfs, joins the Social Pros Podcast this week to discuss the essentials of writing in the visual media marketing world, key points of wisdom from her new book Everybody Writes, and the fact that honing your writing skills will make you a stronger digital marketer.

How Content Partners Can Boost Your Content Marketing Strategy

The guest blogging process is very similar to both the sales and support process. Even if you’re not the best salesperson, you can still close content marketing partnership requests at a high rate and keep them alive and thriving by following these ten steps.

How to Promote Your Book Like Gini Dietrich

For those of you who don’t know Gini Dietrich, she runs my favorite PR blog – Spin Sucks – and is a go-to resource for all things influencer marketing and digital PR. Also, I find her hilarious and her favorite classic arcade game is Tetris. A few months ago, Gini published her second book, Spin Sucks, and […]

Social Selling Works But Not How You Think

Social selling works, but not how you expect, according to Jay Baer in this post and video from his Jay Today series. Social media is an indirect sales channel, not a direct sales channel.

3 Ways to Create Amazing Interactive Content

It's time for marketers to wake up and learn that if you are not interacting with your audience, you will be ignored. Today we explore the top 3 interactive techniques that will WOW your audience.

Would You Rather Give Up Your Work Life or Your Personal Life?

Clearly, having to choose between giving up your work or personal life is an unfair decision. Yet it’s an unfortunate reality that many employees around the world are faced with. How can we avoid making the choice and create happier working and personal lives for ourselves and our employees?