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About Social Pros Podcast:
Social Pros is one of the longest-running marketing podcasts in existence (10 YEARS and counting), and was recently recognized as the #1 Audio/Podcast Series by the Content Marketing Awards.
Our purpose? Making sure that we speak to real people doing real work in social media.
Listeners get inside stories and behind-the-scenes secrets about how teams at companies like Google, Reddit, Glossier, Zillow, Lyft, Marvel, and dozens more, staff, operate, and measure their social media programs. With 500+ episodes, the Social Pros Podcast brings the humanity of social media to the forefront, while providing incredibly useful marketing strategies that listeners can immediately implement.
Thank you to our sponsor ICUC Social.
Follow Social Pros on LinkedIn.
To inquire about becoming a guest, please email our Executive Producer, Leanna Pham, at leanna@convinceandconvert.com.
Apple Podcast Reviews:
The Social Pros podcast has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable ideas. I truly learn something every time I listen!
@Arlie KThis is absolutely an awesome listen for anyone in communications or social media!!
@Will31CThis podcast has become one of my staple weekly podcasts for learning about marketing! Love the conversations that they have and it's always enjoyable and educational!
@Simonstone95Love the podcast - informative, in depth and spot on for any business size.
@MissTriathlon
David Horsager, business strategist and best-selling author of “The Trust Edge,” provides concrete steps to increase productivity and deepen relationships while maintaining peak creativity.
Eat the Frog First
Eat the Frog FirstBeing successful in social can mean juggling a gazillion different responsibilities which sometimes (okay, maybe more than sometimes) results in a stream of tasks that never seem to get done.
To add insult to injury, it’s hard to think creatively when bogged down and overwhelmed by a never-ending to-do list.
Thankfully, David Horsager is here to save the day by discussing his latest book, “The Daily Edge.” Over many years spent working with the world’s most successful people, David has developed and adopted dozens of extraordinarily practical time- and energy-saving techniques that could help today’s social pros manage minutia while maintaining and deepening the connection to their community. He’s taken this knowledge and broken it down for us into tangible steps that listeners can incorporate into their own lives right away.
By applying some of his go-to tips for decluttering your professional life, you can get back to focusing on what you love about your job: creating and expanding relationships through creative social engagement.
In This Episode
- Why “to-do-list-itis” leads to burn-out and how you can break the habit
- How prioritizing your day down to five difference-making tasks can revolutionize an organization
- Why you should avoid checking your email during the first hour of every work day
- How harnessing your daily energy schedule can turn every day into a power day
- Forget 21 days, it’s all about 90 days
Quotes From This Episode
“We believe—from financial institutions to governments—the great ones are built on trusted relationships.” —@DavidHorsager
“It’s great to be productive and get results, but not at the expense of people.” —@DavidHorsager
“Do what needs to be done the most first.” —@DavidHorsager
“When we can just focus, that focus really leads to great things.” —@DavidHorsager
“My whole day was better because I did the easy things when my day was harder, and I did the hardest things when I’m at my best.” —@DavidHorsager
Resources
- The Daily Edge: Simple Strategies to Increase Efficiency and Make an Impact Every Day
- Horsager Leadership, Inc.
- 90-Day Quick Plan
- The Pillars of Trust
- David’s TED Talk, “What’s trust got to do with it?”
- Organizational Trust Index
- Content Pros
See you next week!
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