New Study Reveals the Lifetime Value of a Blog Post

A new study upends our assumptions about the value of blog posts, revealing that a post’s lifespan is nearly 24 times what we thought.
Does Your Corporate Blog Measure Up

There’s a fair amount of agreement on principles on an effective blog, and even widespread head nodding regarding what success metrics are important. However, there’s very little available with regard to blog metrics benchmarking, and how your blog compares to others. I’m hoping to change that. And you can help by taking this short survey. […]