Why Is Digital Marketing Still Fighting to Earn Consumer Trust?

New research reveals customers trust digital marketing channels less than traditional channels.
When Should You Use Employee Email Signatures as a Marketing Channel?

Is it time to start leveraging your employees’ email signatures as a marketing channel? These questions can help you decide.
Who Doesn’t Believe Offline and Online Marketing Are Merging?

Here’s a question for the two percent—the two percent of marketers who don’t think that offline and online marketing are merging, that is.
Why Influencer Marketing is Creating Huge Returns for Businesses

As this study shows, businesses are seeing huge returns and rapid growth from influencer marketing. There’s no better time to dive in.
3 Rules for Better Video Marketing

Don’t overlook the potential power of video. Ramp up your video marketing with a balance of strategy, integration, and measurement.