Amazon Alexa and Smart Speakers Are the Next iPhone
New research shows how Amazon Alexa and smart speakers are making themselves indispensable in our lives, just like the iPhone did 10 years ago. Jay Baer explains.
The 11 Critical Podcast Statistics of 2017
How many people listen to podcasts? New podcast statistics from Edison Research chronicles the continued rise of podcast consumption in the United States, analyzed by Jay Baer.
Video Is Now the Most Desirable Skill in Marketing
New research says video is now the most sought after skill in marketing, moving past design and writing.
New Research Shows Video Is the New Blogging
Companies make an average of 18 videos per month. Plus, many more video content marketing facts from new research, summarized by Jay Baer.
Winning the Lottery Is Easier Than Finding Your Content
Readers are more likely to win the lottery than stumble across your content. Here’s what to consider when the odds are stacked against you.
10 Insightful Marketing Charts from 2015
Data visualizations aren’t just fun to look at—most of us couldn’t make sense of data without them. Here are 10 of the very best from 2015.
New Study Reveals the Lifetime Value of a Blog Post
A new study upends our assumptions about the value of blog posts, revealing that a post’s lifespan is nearly 24 times what we thought.
How to Guarantee Your Editorial Calendar Works
Last fall I wrote a review on InboundWriter; a web-based application (and sponsor of the Content Pros podcast) that forecasts how content will perform before it’s written. The truth is that most blog posts – and most content of any type, really – fails. As I’ve written about in the past, the “album era” for […]