4 Ways to Dramatically Improve Your Social Media Photos
Facebook. Instagram. Pinterest. Snapchat. Twitter (sometimes). Google + (RIP?). Houzz. Tinder. They all prominently feature photos from YOU as their primary streams of content. Hundreds of millions of photos are posted to social networks every day. So why do so many of them suck? I have three theories: 1. The disposable nature of social imagery. […]
The Rise of the T-Shaped Agency Model
Daniel Lemin is Strategy & Analytics Lead at Convince & Convert. He also runs the consulting firm Social Studio where he provides analytics, PR and integrated digital marketing strategy to his clients. Agency owners, take note: your traditional team structure – the one that divides your agency into “digital”, “account management” and “creative,” among others – […]
Photography for Social Media: 5 Detailed Tips
Daniel Lemin is Strategy & Analytics Lead at Convince & Convert. He also runs the consulting firm Social Studio where he provides analytics, PR and integrated digital marketing strategy to his clients. The ability to wear and master a plethora of hats is understood by many to be the hallmark of a great community manager. […]
Three F-Commerce Techniques That Actually Work
Daniel Lemin is Strategy & Analytics Lead at Convince & Convert. He also runs a consulting firm called Social Studio where he provides analytics, PR and integrated digital marketing strategy to his clients. If you’ve been following the latest f-commerce news about retailers experimenting with social storefronts on Facebook, you’ll already know that the media […]
Google, Social Media, and the Wisdom of Enigmas
Guest post by Daniel Lemin of marketing innovation consultancy Social Studio. He provides brands and agencies with the research, insights and good old-fashioned know-how needed to be more effective marketers. In the early part of my career I was fortunate to land a job on the corporate marketing team at Google. At the time I […]