13 Email Marketing Statistics That Are Shaping 2019 and Beyond

A Marketing Profs panel to wade through the data that’s impacting how the email marketing industry is evolving.
A Marketer’s Guide to the Best Time to Send Email

Why do so many studies on the best time to send email reach different conclusions? Learn how to parse the right strategy for your specific business.
6 Reasons I Blew Up My Email Newsletter and Started Over

A behind-the-scenes look at why Jay Baer and the Convince & Convert team overhauled their email strategy, embracing video and humanization in all-new ways.
7 Emotional Triggers to Hook Your Subscribers

Emotional triggers are the secret to successful email campaigns. Learn how to structure your emails to spark the perfect response.
4 Ways the Email Newsletter Is Making News Better

Discerning readers are abandoning social news feeds for the email newsletter, and it’s making news better.
The Ultimate Guide to Marketing Gift Guides

The products in your holiday gift guide are just the beginning. Make sure you’re deploying your guide with plenty of smart strategy.
I Asked My Readers What They Want and They Said This

A reader survey at Convince and Convert found a fascinating array of topics of interest to the modern, digital marketer, says Jay Baer.
7 Ways Email Can Boost Your Productivity

We’re wasting time and money wrestling with our inboxes. It’s time to revolutionize productivity by shifting how we think about email.
The Ultimate Guide to Email Design Best Practices for Marketers

A new era of email design best practices has arrived. Here’s what marketers need to know.
4 Ways to Measure the Effectiveness of Your Email Content

Don’t waste resources on email that isn’t working. Use these testing strategies to measure the effectiveness of your email content.
How Important Are Confirmation Emails?

Email remains the most effective tool in a digital marketer’s toolbox. Don’t overlook the importance of confirmation emails to your strategy.
How to Create Your B2B Dream Team

The average employee sends 10,000 emails each year. Use these touch points to attract prospective employees and build your B2B dream team.
These Are the Biggest Disruptors to the Future of Email Marketing

Email is evolving quickly, thanks to the rise of wearables, mobile, and more. What’s in store for the future of email marketing?
5 Smart Ways to Use Email Signature Marketing

Expand your lead gen strategy toolbox with email signature marketing. Here are five ways to get started.
Why the Rebirth of Email Is Coming in 2016

Brands are returning to email marketing to find that it has powerful new capabilities, broader integration, and fresh talent.
Why You Need to Build Your Email List Organically

When it comes to building your email list, forget borrowed, scraped, or purchased lists—organic lists are the key to successful email.