Are Social Causes a One Click Pony?
In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about thousands of Facebook and Twitter users temporarily changing their avatars in support of marriage equality, currently being debated by the United States Supreme Court. If an Avatar Falls in the Forest… It is admirable – and remarkable – when causes […]
Are You Getting Better or Just Getting Busier?
In a remarkable interview in the recent Esquire magazine, Teller (of the famous magic duo, Penn & Teller) reveals his practice routine to master a new trick he has developed called the Red Ball (whereby a ball appears to roll all over the stage, moved by the mind). Writes journalist Chris Jones, “He practiced at […]
Are You Slow Enough to Succeed in Social Media?
Does this sound familiar? Within 12 months of its invention, 1,200 companies entered the radio “business” in some form or fashion. So said Malcolm Gladwell in a stirring speech given Monday to the AAA Annual Meeting in Scottsdale. In his own, story-filled way, he emphasized the point that we are in a period of unusual […]