How to Recruit the Content Marketing Dream Team
A truly great staff is made up of different types of people, placed in the positions they’re best at. Building your content marketing team is no different; you must select the best combination of players with different core strengths. For example, your content marketing team will need a big-picture strategist, a writer to create content, and […]
6 Ways to Show You Give a Damn in a Job Interview
Guest post by Elizabeth Sosnow, Managing Director of BlissPR, a New York City based public relations firm. She develops and supervises strategic communications programs for major companies in professional and financial services, with a particular emphasis on the legal, consulting and insurance industries. He was an intelligent, well qualified senior candidate. Over the course of […]
Help Me Connect the Social Media Economy
As more and more businesses come to the realization that social adoption isn’t a matter of if, but when, the next question is invariably about resources: “Who should be in charge of this in my company?” “How many people do I need doing this?” “Do I need to be listening 24×7?” “Can we create compelling […]