Who’s Watching Now?

Social media doesn’t close at 5pm. Or take weekends off. Or go on vacation. I’ve been watching today’s very successful Labor Day-only Chick-Fil-A promotion. If you wear any sort of sports team shirt or hat to a Chick-Fil-A today, you get a free sandwich, driving awareness of the company’s Chicken Wave fan group and contest. […]

How to Create a Share of Voice Report

Do you have your copy of Youtility: Why Smart Marketing is About Help not Hype? Visit Amazon or Barnes & Noble to get your copy now! Social Mention is a free Web site that monitors and organizes social media chatter on Twitter, blogs, discussion forums, and elsewhere. Social Mention is not nearly as powerful or […]