Marjorie Clayman is the resident blogger at www.margieclayman.com. She works at Clayman Advertising, Inc., her family-owned full-service marketing firm. Recently, Jay wrote a post here called The Only 4 Reasons agencies Should Care About Their Own Content. In addition to making me think about the specific content marketing angle, Jay’s post brought to mind what may be a key [...]
Don’t Tell Me I’m Wasting My Time
Guest post by Marjorie Clayman, resident blogger at www.margieclayman.com. She works at Clayman Advertising, Inc., her family-owned full-service marketing firm. I know that it is impossible to please everyone in any scenario, but most especially in the online world. Because of that, I most of the time let snide remarks roll off me like water off a [...]
The 7 Ways Good Agencies Mimic Gandalf the Wizard
Guest post by Marjorie Clayman, resident blogger at www.margieclayman.com. She works at Clayman Advertising, Inc., her family-owned full-service marketing firm. Somewhere along the way, the social media world was given carte blanche to poke fun at agencies. It seems like every week there is a new post or article about how “agencies” don’t get it or how [...]
