Social Media is About People, Not Logos
- September 10th, 2009 | Written By: Jay Baer
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How will you be human?
The people of your company are far more compelling than the company itself. Why they work for the company. Their dedication. Their interests outside of work. All of these provide “personality hooks” for your brand, and combined with a regular focus on your customers’ humanity, they are foundational elements of a [...]
Tagged as: community building, humanization, people not logos, social media, social media strategy, word of mouth
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