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October 22, 2008 Written By: Jay Baer 41 Comments

15 Email Statistics That Are Shaping The Future

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what-your-customers-really-think-of-your-email-program

I just finished an invigorating panel discussion at the Marketing Profs Digital Marketing Mixer. Moderated by Aaron Kahlow from Online Marketing Summit, the session was titled “What Your Customers Really Think of Your Email Program.” (click here for the presentation at Slideshare) I was joined on the panel by Katrina Anderson of iPost, and Annie

Filed Under: Convince & Convert News, Email Marketing Advice Tagged With: email deliverability, email design, email layout, email marketing, email promotion, email testing and optimization, marketing conference, marketing profs, transactional email
June 20, 2007 Written By: Jay Baer 2 Comments

When The Fonz Clicked Delete: Email has jumped the shark

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Like Lohan trips to rehab and Cardinals’ “this is our year” chants, most of us have had it up to here with email.  Spam has gone from annoying to ridiculous. I got an insane, indecipherable missive from a German derelict this week. 417 times. It looked like he slapped a sausage on the keyboard to

Filed Under: Uncategorized Tagged With: dynamic content, email deliverability, email marketing, email promotion, email testing and optimization, transactional email, triggered email

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I'm Jay Baer, a hype-free social media and content strategist and speaker. My company - Convince & Convert - works with companies to build integrated, measurable social and content programs. I've worked with more than 700 brands since 1994. How can I help you?
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