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15 Email Statistics That Are Shaping The Future

October 22nd, 2008 | Written By: Jay Baer
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I just finished an invigorating panel discussion at the Marketing Profs Digital Marketing Mixer. Moderated by Aaron Kahlow from Online Marketing Summit, the session was titled “What Your Customers Really Think of Your Email Program.” (click here for the presentation at Slideshare) I was joined on the panel by Katrina Anderson of iPost, and Annie [...]

Tagged as: email deliverability, email design, email layout, email marketing, email promotion, email testing and optimization, marketing conference, marketing profs, transactional email

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When The Fonz Clicked Delete: Email has jumped the shark

June 20th, 2007 | Written By: Jay Baer
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Like Lohan trips to rehab and Cardinals’ “this is our year” chants, most of us have had it up to here with email. Spam has gone from annoying to ridiculous. I got an insane, indecipherable missive from a German derelict this week. 417 times. It looked like he slapped a sausage on the keyboard to [...]

Tagged as: dynamic content, email deliverability, email marketing, email promotion, email testing and optimization, transactional email, triggered email

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Jay Baer
Greetings. I'm Jay Baer. I'm a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. I've founded 5 companies, and spent 15 years running digital marketing agencies. I've worked with more than 700 brands since then, including 25 of the Fortune 1000. I'm a frequent social media conference speaker, and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?
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