Ready to expand your influence and increase sales online? These five actionable tips can help open the door to new opportunities.
Sally Hogshead says that the key to success in social media, business, and life is understanding how the world sees you. Here’s how to figure it out.
It’s been a big month of launches, and more on the way (including a brand new Convince & Convert, and an amazing Social Pros eBook.) So far, my new Kindle/Nook eBook Youtility for Accountants has debuted, and now I’ve turned on an all-new version of my speaking-oriented site, JayBaer.com Since […]
You would have thought that with the advent of the compact disc and the clarity and consistency digital music provides, turntables and needles would by now have disappeared, making all those record albums stored in your garage worthless. But, you may want to think twice before you pitch them in […]
Excerpt from my interview with the incredible Pam Slim, whose new book Body of Work is exceptional. A must-read, it’s also in paperback for only $10, and Kindle for less than $8. Grab a copy, you won’t be sorry. (affiliate) Watch the entire video above for the complete interview. Jay: […]
In the age of personal brand marketing, it’s just not okay to let your LinkedIn profile sit collecting Internet dust until you’re ready to look for your next job. If your profile isn’t current, or if it communicates indifference, not only are you likely missing career-transforming opportunities, but you could […]
Everyone in today’s job market needs to have marketing skills. We all have personal brands and have to constantly position ourselves to get the type of work we want, whether that be as an employee or business owner. These days, if you don’t have a strong web presence and you’re […]
In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about thousands of Facebook and Twitter users temporarily changing their avatars in support of marriage equality, currently being debated by the United States Supreme Court. If an Avatar Falls in the Forest… It is admirable – […]
Ian Greenleigh (@be3d) is a social media and content strategist. He’s writing a book titled The Social Side Door: How Social Media Has Rewritten the Rules of Access and Influence, and he works at Bazaarvoice in Austin, TX. Social side doors are avenues of access and influence made possible by […]
Guest post by Marjorie Clayman, resident blogger at www.margieclayman.com. She works at Clayman Advertising, Inc., her family-owned full-service marketing firm. Passion or Obsession? No, I’m not talking Calvin Klein scents. Actually, I’m putting forth a question to you. Are you passionate about social media or are you obsessed with social media? […]
Jay: Hey, everybody. It’s Jay Baer from Convince & Convert. I’m joined today by a very special guest, my pal Mari Smith, live from San Diego. Jay: You are always awesome. You are always awesome. I want to see you all bummed out and sad sometime because no one has […]
This is an interview I did with Klout for their Klout Stars series, where they ask “influencers” about their background in social media. 1. How did you get started in social media? I was originally a political consultant, helping manage campaigns for Governor, U.S. Senate, and President. I moved out […]
I’ve read a lot of books. But I’ve perhaps never been personally impacted as much as I was reading Derek Sivers‘ new book Anything You Want. Part of Seth Godin’s Domino Project that’s rewiring the publishing industry from the inside-out, Anything You Want is a concise (one hour read) and […]
Guest post by Phil Simon, a technology expert and the author of three books. You can back his latest project here. My forthcoming book is about the platform as an important and relatively new business model. I have learned from personal experience that building a platform is not only beneficial, […]
As I spend increasing amounts of time playing with Google Plus (see my analysis of it here), I’ve come to recognize that the success of social networking eventually brings about its demise. Twitter originally felt a lot like Google + does today, where you recognized most of the people in […]