Content Marketing, Digital Marketing, Email, Social Media Strategy, Blogging and Content Creation, Email Marketing Advice, Integrated Marketing and Media, Social CRM, Social Media Marketing

Social Media and Email – More Alike than Different

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From a business objectives standpoint, isn’t uni-directional social media more similar to email than it is different? Social network connectivity is becoming the post-modern email newsletter. A way for consumers to stay up-to-date with the brand, hear about special offers, and occasionally advocate to their friends. This puts significant pressure on email to be more […]