Skip to main

A new search engine for marketing podcasts

Authors: Jay Baer Jay Baer
Posted Under: Content Marketing
Listen to this Article


MP-logo-01Are you ready to make marketing education much, much easier?

I am so thrilled to announce that today is the launch of –  a brand-new venture from me and the Convince & Convert crew that will help marketers learn their craft more efficiently and effectively. is a discovery engine for marketing podcasts. We have nearly 400 podcasts in the database at launch, all of them sortable in several ways:

  • sort by podcast name
  • sort by host name(s)
  • sort by Audience Approval rating (percentage of iTunes ratings that are 4 or 5-star)
  • sort by number of episodes
  • sort by category

Marketing_Podcasts_top_social_media_podcastsPlus, a rotating team of contributing editors have reviewed some of the podcasts for the blog, and we’ll be reviewing more every week (like Pitchfork, for you indie music fans). You can subscribe via email (or feedly) to be notified when new reviews are posted, and when shows are added to the database.


I decided to build this site because I was incredibly frustrated by how difficult it was to find good marketing podcasts, other than just by random word of mouth. Of course I know my own shows – Social Pros and Jay Today – but finding other podcasts was maddeningly random. iTunes is a hot mess in that regard.

So, I challenged my team (especially our developers at Marketing Press) to figure out how to build a discovery engine on top of WordPress. And we did it!

If you already listen to marketing podcasts, this site is a game changer for you. You’ll find a bunch of new shows you like, guaranteed. And if you don’t listen to podcasts today, I hope this new venture will encourage you to start, as you’ll find shows that precisely match your interests and style preferences.

The Podcasting Trend is Real

Screenshot_11_6_14,_2_45_PMMy friend Tom Webster and his team at Edison Research published a report earlier this year that found that 15% of Americans have listened to a podcast in the past month, an increase of 25% over 2013’s listening levels. This is largely powered by a shift to smartphones as a primary listening device, as computer-based podcast listening went from 64% to 46% in one year.

Podcast listening has increased 25% in the past year. (click to tweet)

I only see podcasts getting bigger, as more and more Americans (marketers, in particular) get busier and busier and combine professional education with working out and/or commuting time. I want to be right on top of that trend, hence

Crazy Contest for Launch

To celebrate the launch of this new venture, we are running a contest over on When you go check out the site, you’ll see the entry form pop up. We’re giving away totally unnecessary, completely ridiculous, yet 100% awesome ear buds worth $600. They are custom fit to your own ear canals, and are the same brand worn by Lady GaGa, Brad Paisley, and The Shins.

These are ear buds so good, it's silly
These are ear buds so good, it’s silly

If you win, promise me you’ll write a review blog post of them?

Thanks as always for your support. Would LOVE your feedback on the new site here, or use the Contact form over there.

p.s. big thanks to our debut sponsor TapInfluence. They are the premier marketplace for online influence, connecting companies and influencers so that they can work on cool project. Thanks TapInflluence!



Article Banner Image

Get our best tips. Join the smartest marketers who receive our twice monthly update.

Join the Social Pros LinkedIn Community

Join a community of real social pros doing social media on LinkedIn. Receive all the inspiration and ideas straight to your feed and add your thoughts to the conversation.

Follow Social Pros on LinkedIn

Subscribe to Social Pros Podcast

b2b influencer

Ready to Get Started?

I am looking for...