How to Survey Your Audience
Surveys are a simple way to engage your audience and get direct feedback. These tips and tools can help you create a survey that stands out.
33 Ways Your Social Media Plan Will Make You More Successful
You already know a social media plan can help get your content seen and shared. Now it’s time to create one of your own.
The Lord of the Content: Fellowship of the Reader
Your content is an opportunity to build fellowship with your readers, one that you can’t afford to pass up.
BMW Takes a Page from Snapchat in New Snowchat Campaign
BMW borrows Snapchat’s five-second visual strategy for their unique, addictive holiday greeting tool.
How to Write Better Content for Social Media
You can’t just throw your content out into the world and wait for thousands of likes and shares. If you want your content succeed, you should remember the fact that all social media networks are different: They have different audiences with different interests and needs. Learn how to optimize your writing for each social network by figuring out whom you are going to share your content with.
Seven Communication Sins That Kill Simplicity and Business
The way you communicate with prospects and customers creates or destroys value. Too often we complicate things and we may not realize it. Here are 7 ways to avoid poor communication that kills simplicity, credibility, and business.
How to Easily Create Practical-Value Content to Add Value To Your Audience
For many businesses, producing content the provides practical value is one of the easiest ways for your target market to perceive your brand as a thought leader in your industry. In fact, by creating content on practical value, you’re also pushing a psychological button on your target market to get them to share the content. Learn how several brands have implemented practical value content for their audiences.
Why Good Community Management Equals Great Business Development
The skills that community managers build in their roles engaging their audiences are paramount to a business development role. From brevity and versatility to audience awareness, business developers can learn a lot from community management.
Four Key Strategies to Reclaim a Branded Social Experience
As Facebook reach declines and social networks constantly evolve, it’s time for brands to reclaim their audiences by turning their own digital properties into hubs of social activity. Here are a few tips to help you create a custom social experience on your brand’s site.