These are the 6 Steps I Use for Great Content Marketing
Now that it’s a “thing,” we have a tendency to overcomplicate content marketing. Not coincidentally, this was also the case when websites became a “thing” as well as when email, and SEO and social media got hot. Probably even butter churning, when that first went viral (or whatever passed for viral in feudal Europe). But […]
What Do You Think of the New Design for Convince and Convert
As the “original” Convince & Convert team member (I’ve been working with Jay on C&C since 2009), I have a unique look into the evolution of this company – one that started with a single political-science-major-turned-social-media-expert and has grown into an 8-person virtual powerhouse. In the beginning, Jay was blogging at least 4 times a […]