How to Guarantee Your Editorial Calendar Works
Last fall I wrote a review on InboundWriter; a web-based application (and sponsor of the Content Pros podcast) that forecasts how content will perform before it’s written. The truth is that most blog posts – and most content of any type, really – fails. As I’ve written about in the past, the “album era” for […]
12 Time-Saving Tools for Content Marketers
These top-notch tools can help automate your most time-consuming content marketing tasks, from blog writing to podcast production.
7 Ways to Take the Media World by Storm
Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). We also had the opportunity to interview Joe, and following this excerpt is the exclusive Q&A between Joe and Jay Baer. […]
7 Things You Need to Know From My Content Amplification Test
The new Hummingbird release pushes Google further along as a provider of first-hand information. You’ll be seeing more – much more – of the Google “Knowledge Box” that sometimes appears on the top right-hand corner of search results, giving you what you need without having to navigate to a different website. This is part of […]