Why Humanization is More Important Than Ever: The Monty Minute
Society has a tendency to believe the worst about a company, especially when it’s a huge one like Amazon. But this story of a parody gone wrong reminds us to humanize at every step of the way to help customers stand by your side.
Google Embraces Real-Time Data and Visuals To Share Search Trends Around The World Cup
Google is now leveraging real-time search data to curate sharable facts and visuals to help fuel online conversations around the World Cup. Created in partnership with R/GA London, this marks the company’s first-ever newsroom based on Google Trends search results.
The 5 C’s of Effective Content Marketing
Content marketing is hot right now. But just because everyone’s doing it, doesn’t mean it’s easy. Great content takes a lot of time and careful thinking. The good news? We’ve put together a 5-step guide that can help you remember the most important elements of a great content campaign. We’ve even gone to the trouble […]