Here Comes the Content Marketing Shakeout
The tick tock until the big content marketing software shakeup is under way. You can buy the best software in the world, but if you don’t have smart, dedicated marketers to operate it, the outcome will be middling, at best.
Is Inbound Marketing Actually Profitable or Just a Slogan
HubSpot’s recent IPO has left us with a provocative question about the efficacy of inbound marketing and whether or not it has lived up to the “hype” in recent years.
The 12 Startups I’ve Invested In and Why
In this post, Jay Baer writes about the 12 startup companies he’s funded, describes what they do, and discusses why he invested in them.