The Virtuous Circle of Mentorship and Its Impact on Your Career
My friend Marcus Sheridan wrote a very forthright blog post (as is his custom) recently called “8 People That Dramatically Impacted My Life in 2013.” I was amazed and gratified to have been mentioned in that post. Here’s what Marcus wrote: I’m going to be very honest here and say there have been times I’ve […]
7 Ways the Speaking Business and Music Business are the Same Business
In addition to my work as a social media and content marketing consultant working with the great team here at Convince & Convert, I’m a professional speaker. I’ve been speaking publicly for a long time, and have really ramped it up in the past four years to the point that in 2013 I will do […]
How to Market to People Not Like You
Sometimes business success isn’t about changing the message, but rather changing the market. That’s the premise of the new book How to Market to People Not Like You: “Know It or Blow It” Rules for Reaching Diverse Customers(amazon link), written by my friend Kelly McDonald. Bursting with fascinating anecdotes, sound advice, and interesting facts about […]