How to Incorporate Key Performance Indicators Into Your Video Marketing
Recently, we discussed ways to use a call-to-action with videos, but there is one more step to a CTA: measuring its effectiveness. When measuring the success of your video, there are a variety of key performance indicators (KPI) to pay close attention to. A key performance indicator is a tool you use to measure and decide the relative success of your […]
4 Ways to Include Calls to Action on Videos
Video has an important place in your overall content digital marketing strategy, and YouTube’s rise in popularity has taken a front seat in social media marketing news. I shared 4 Mistakes You Make When You Post Video on Your Blog in my last Convince & Convert post, with number four being neglecting to include a call-to-action (CTA). Here […]
4 Mistakes You Make When Posting Video on Your Blog
Guest post written by Rocky Walls, who has more than 10 years’ experience in digital content creation. As CEO of 12 Stars Media Productions, Rocky works with businesses to create video that’s so real and simple it changes audiences into relationships. It’s no secret that embedding videos on your blog post is a great way […]