Is Twitter in 2017 Even Worth the Trouble?

Would it just be easier to quit Twitter? That’s the question social media marketers are asking these days about the little blue bird. Not all that long ago, Twitter was a terrific way to interact with your customers, fans, and colleagues, as well as a solidly reliable method to create engagement around your own content. […]
The 25 Best American Mayors on Twitter

Based on research from DCI, LittleBird, and RivalIQ these are the top 25 American mayors based on Twitter aptitude.