Guest Post Guidelines

Thanks for your interest in guest posting on Convince & Convert. Note that we are not currently accepting unsolicited guest post submissions. Check back in the future if you’re interested as we do open up to new writers periodically.

Feel free to watch this quick video from Jay Baer and review the guidelines below to make sure your post fits in with our dedicated readership.

Audience

The Convince & Convert audience is made up of agency and corporate marketing professionals, including social media practitioners, content managers, community managers, and executives. Our goal is to provide practical but thoughtful information that goes well beyond the basics.

Content

We are interested in published posts that we feel will enhance our audience’s understanding of social media, content marketing, and digital marketing. Posts should not be overly promotional in nature.

Length: We are looking for posts between 1,000 and 1,500 words, approximately. We have found that longer, more in-depth posts do well with our audience.

Images: Don’t forget to include at least one image, especially if you’re referencing data or tools. Screen shots welcome!

Search: We like to be smart about search, and recommend using a keyword analysis tool.

Credit: Please credit all sources, references, facts, and figures.

Humor: We always like to inject a healthy dose of humor into everything we do. Own your voice!

Promotion

We are scheduling posts several weeks in advance, and will let you know when your post will run. Also, please understand that we receive anywhere between 5 and 50 submissions per day, so please allow at least 5 business days for us to review your post before you follow up. Blog post review is a time-intensive job!

On the day your post runs, we’ll promote the post several times through our social networks and we encourage you to do the same. Be sure to monitor your post throughout the day and respond to the comments that other readers leave.

We appreciate your interest and support, and we hope that by becoming a Convince & Convert guest author, you’ll continue to engage with our growing audience of social media and digital marketing professionals by reading, sharing, and commenting on other posts.

Thanks very much!

~Jay Baer and Jess Ostroff (Managing Editor)

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