Alix Hart, Brand Marketer at Best Buy, joins the Social Pros Podcast this week to discuss integrating social into all aspects of customer service and battling the “showroom” effect as a brick-and-mortar retailer. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors Huge thanks to our amazing [...]
I don’t mean to scare you or create undue cause for alarm, but there are enemies in our midst. Enemies that operate with such stealth that we fail to see the power they wield over the majority of our marketing efforts today. Enemies so cunning they have convinced us that they’re on our side–like Nationwide. [...]
As an online marketer, you have to be creative, and one way to pick up sales and improve online marketing campaigns is by testing. It’s the first step in the optimization process since you will be using actual client feedback to improve how you do things. What Are the Different Test Methods? Webmasters commonly use [...]
Increase email delivery rates with SenderScore.org. This webinine (short webinar) provides instruction and email advice.